SAN FRANCISCO, CA - NOVEMBER 07: Golfers join thousands in Topgolf's Guinness Book World Record attempt for most golf balls hit simultaneously at Oracle Park in San Francisco, California and all Topgolf venues around the world on November 7, 2019. (Photo by Kimberly White/Getty Images for Topgolf Entertainment Group)
How one company re-invented the driving range to attract younger audiences to golf
With its ball tracing technology, arcade style-layout and party-style atmosphere, Topgolf has re-invented the driving range and is looking to make golf more appealing to a new, younger audience.
02:54 - Source: CNN
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SAN FRANCISCO, CA - NOVEMBER 07: Golfers join thousands in Topgolf's Guinness Book World Record attempt for most golf balls hit simultaneously at Oracle Park in San Francisco, California and all Topgolf venues around the world on November 7, 2019. (Photo by Kimberly White/Getty Images for Topgolf Entertainment Group)
How one company re-invented the driving range to attract younger audiences to golf
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