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    Accidentally famous: The psychology of going viral

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Accidentally famous: The psychology of going viral

Rebecca Black ("Friday") and Tay Zonday ("Chocolate Rain") didn't expect to go viral, launching their careers. But sudden fame was both a blessing and a curse.

Accidentally famous: The psychology of going viral

Rebecca Black ("Friday") and Tay Zonday ("Chocolate Rain") didn't expect to go viral, launching their careers. But sudden fame was both a blessing and a curse.