Paula J. Allegretti
Vice President, CNN Network Partnerships & Sales Strategy
Paula Allegretti is Vice President, CNN Network Partnerships & Sales Strategy.
Paula Allegretti is Vice President, CNN Network Partnerships & Sales Strategy. In this capacity, Paula is responsible for the monetization of the CNN brands. Based in New York, she collaborates and strategizes with both network executives and sales executives to develop CNN's sales strategy for the sellers to execute in market. She advises and informs CNN network leadership on sales revenue and insights so that optimal business decisions can be made for the CNN brand across all platforms. Paula has worked for CNN since 2006. Prior to her current role, Paula was a CNN Account Executive and sold the cross-platform brand in market for over 10 years. Prior to CNN, Paula was selling for the sports & entertainment networks TBS and TNT in New York and Atlanta.
Paula was born and raised in Atlanta, GA. She graduated with a degree in Public Relations from the University of Georgia. She resides in Manhattan with her husband, Michael, and their two children.