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Want more deals? Visit CNN Underscored’s Guide to Black Friday for wall-to-wall coverage of the best discounts to be found during the biggest shopping event of the year.

From designer clothes, to trendy accessories, to practical gifts like outerwear and socks, the Black Friday sales have fashion finds for everyone on your list (including yourself).

Whether you want to get all your holiday shopping done at one store — major retailers like Macy’s and Nordstrom have deep discounts on favorite labels — or are looking to find something special from a smaller brand, we’ve found the best Black Friday fashion deals to shop now. Featuring bestselling styles, editor-approved labels and some of the lowest prices we’ve seen this year, check out the top holiday fashion sales (and our favorite pieces) ahead.

Best Black Friday fashion deals

Macy’s

Save on clothes and gifts for men, women and kids and babies during Macy’s Black Friday sale. Along with deep discounts (we’re talking 60% off or more) on apparel for the whole family, there are equally fabulous deals on shoes, handbags and accessories, and jewelry, too. See a few of our current favorite pieces below, or discover more of our favorite Macy’s fashion and home deals here.

Stay warm and save 60% on this puffer coat finished with faux fur and leather, available in six colors. The cozy and stylish option is among over 1,000 women's outerwear pieces on sale for Black Friday.

We love the variety of colors available in this quarter-zip style made with a temperature-controlled stretch knit. There are also men's crewnecks, turtlenecks and cardigans aplenty on sale now.

Get your kids ready for the holidays with party-ready pieces. From festive girls' dresses to boys' holiday outfits, they'll be dressed to the nines for all of your celebrations.
A bag that'll go with anything, Coach's Tali bucket bag — now 50% off — comes with two interchangeable straps, one leather and one webbing. Whatever style you're searching for, there's plenty of designer bags from Michael Kors, DKNY and more to score, too.

Nordstrom

Nordstrom is one of our favorite destinations for holiday gifting — and the store has made it even sweeter with its Holiday Deals. Offering up to 60% off until Nov. 29, there are thousands of clothes and accessories on sale for women, men, and kids — even Gen Z. To narrow down your search, find our top Nordstrom Holiday Deals picks here, in addition to below.

A gift that will never go out of style, a moto jacket is a fashion essential. Grab this one for 40% off, or browse tons of other outerwear options on sale now.

With an activewear sale that any athleisure lover will swoon over, shoppers can stock up on their favorite pieces from Zella, Alo, Beyond Yoga and more.

Balancing streetwear and sportswear, find discounts from his favorite brands like Adidas, Nike, The North Face and more. These cargo joggers are great for going out in the city — and they're made from 100% recycled polyester.
You'll be amazed at how much fits inside this pebbled leather tote. With two interior compartments, plus a pocket divider, it'll be your new favorite carryall — or if you're looking for a smaller bag, Nordstrom has tons of purses at any price point to shop on sale.

Madewell

Take 50% off men’s and women’s clothes and accessories with code TGIF. From new-in styles to already-discounted sale items, the Black Friday savings are full of gems. Including Madewell’s bestselling denim and assortment of comfy, cozy sweaters, there are savings on wardrobe essentials that’ll get you through this season and beyond.

With the promo code, you can take an extra 50% off the sale price of this bestselling sweater. It comes in five colors and plus sizes, and looks great with a beanie, too.

We love these chic, vintage-inspired jeans for the office or everyday. But if flared isn't for you, Madewell has wide-leg, straight-leg and plenty more silhouettes to choose from.

Available in both solid colors and seasonal plaids, this flannel shirt is the perfect men's layering piece. Pair it with some denim and a tee for a foolproof outfit.

Nike

Save up to 60% when you use the code BLACKFRIDAY to get an additional 20% off select styles. The mix of activewear, streetwear, sneakers and more includes options for men, women and kids.

Take an extra 20% off select colors of this everyday cotton tee.

Get 50% off this workout top in select colors when you use the code. It’s made from breathable, recycled polyester that will keep you cool and dry.


This colorblocked fleece pullover will keep them warm while looking utterly cool.


Adidas

Adidas’ clothes, shoes and accessories for men, women and kids are up to 70% off through November 26. From hitting the gym to hitting the streets, you’ll find sporty essentials like sneakers, hoodies, track pants and more.

Rock the three stripes for 40% off and grab these classic sneakers. They come in 27 colorways, and many of them are on sale. Adidas also has dozens of the Stan Smith sneakers on sale, too.

Lightweight and water-resistant, this running jacket will keep you protected from wind and light rain.

Keep the kids looking fresh — this comfy three-stripe hoodie is 40% off.

J.Crew

Look sharp this holiday season with J.Crew’s Black Friday savings. Use code FRIDAY to get 50% off women’s, men’s and kids’ apparel and accessories, in addition to an extra 10% off your purchase. Browse cozy cashmere pieces for a gift they’ll love bundling up in or find other seasonal pieces to add to (and cross off) your wishlist.

The perfect outfit for lounging by the fireplace, this tartan pajama set will instantly put you in the holiday spirit.


Available in five colors, this buttery soft scarf will be a hit for parents, colleagues, friends and more. 


Lululemon

Save big on Lululemon’s famous workout leggings, jackets, office-ready trousers (yes, really) and more with its Black Friday deals for women and men. You’ll want to add your picks to the cart ASAP as Lululemon sells out fast — check out a few top styles below and more of our favorites here.

Starting at $99 off their original price, these fast-drying leggings are perfect for high-intensity workouts. Grab a pair — or two or three — before these sell out.

Layer up for winter runs with this cropped half zip, which is the perfect weight for a gilet or jacket overtop.

If your idea of a good weekend is one spent out on the trails, this zip-up from Lululemon is essential for your outdoor rotation. It’s made from water-repellant fabric facing out front and fleece on the back so you have a cozy jacket that keeps the elements out, too. The classic fit offers a little extra room at the chest and waist. 

Urban Outfitters

Get 30% off your entire purchase for Black Friday, plus score 50% off jeans and 50% off flannels. Home to trend-driven styles for women and men, plus home and beauty goods, Urban Outfitters has plenty of pieces to eagerly unwrap this holiday season. Don’t miss its gift guides and sale section for more ideas, too.

Yes, jeans are getting baggier, and yes, it's actually cool. This straight cut cropped pair have just a slight slouch for those who want to ease into the trend.

A soft and cozy layer for the season, this monochrome fleece jacket will keep him warm.

UO Rewards members can hop on the cargo pants trend and save $20 on each pair — they come in five colors.

Asos

Asos’ major Black Friday sale features up to 80% off nearly everything, and it doesn’t stop there. Take an additional 20% off when you spend $30 or more with code YOURS20. The variety of women’s and men’s styles feature winter layers, party ready pieces and year-round favorites.

Add some color to your night-out look with this holographic print top that's an additional 20% off the $15 sale price.

Use the code to get an extra 20% off this bold geometric print shirt.

Parade

The gender-inclusive intimates and apparel brand is offering 30% off all orders, with 40% off orders of $125+ and 50% off orders of $250+. Parade is also holding its first-ever Lighting Sale, where select bestsellers will be 70% off, with styles changing every 24 hours. Plus, you can also grab free gifts with your purchase throughout the Black Friday sale, so keep an eye out for promo codes on the website.

Save $4 on Parade's bestselling underwear. We tested them and love how the soft briefs never dig in and sit at a comfortable mid-rise.
Save at least 30% on Parade's fan-favorite pajamas and base layers, like this lightweight yet warm thermal top.

Black Friday women’s clothing deals

Hill House Home

Hill House Home is spreading cheer during its annual sale with 30% off sitewide with the code 30FORYOU. Known for its ultra-comfy, ultra-cute nap dresses, the brand has tons of prints and silhouettes to choose from. With seasonal styles in velvet and plaid, you can save on festive new arrivals and monogrammable gifts, plus pajamas for the whole family. You can also take 30% off of luxe sheets and bedding with the code, too.

This dressed-up version of the brand's signature Nap Dress is just as soft and comfortable as the original. It also comes in 21 different colors and fabrics if velvet isn't your thing.
Printed with Hill House's whimsical botanical patterns, the Hotel Robe is just the right amount of oversized and absorbent.

Alo

Alo’s athleisure and workout wear is up to 70% off. With gym essentials like sports bras and leggings, along with warm layers like sweatshirts and jackets, there are tons of styles that will make you excited for your workout and beyond — plus Alo has men’s apparel on sale, too.

We all love to wear yoga pants outside of our workouts too, and you'll want to live in these sculpting yoga pants that are 60% off.

Available in white or black, this soft turtleneck is a great everyday layer.

Cuup

Through Nov. 28, get Black Friday savings on Cuup’s editor-approved intimates. With $38 bras and $8 underwear, you can save on favorites like The Plunge bra and seamless modal thong.

Save 44% on Cuup's bestselling Plunge bra — it was one of our favorite styles we tested since the comfy mesh is nearly invisible underneath clothes.

A great everyday option, The Bikini undies are another one of our favorites. They're made from soft modal and can sit high or low on the hips.

Shopbop

Stacked with on-trend designers like Ganni, Staud and Zimmermann, Shopbop is offering 25% off qualifying items. A great place to search for your holiday party look, a cozy sweater to gift to your BFF or luxury gifts for under $100, there are pages and pages of giftable finds. In addition to its 25% off for Black Friday, Shopbop has a robust sale section where you can find even bigger discounts (up to 70% off) on clothes, shoes, bags and more. Plus, if you’re an Amazon Prime member, you can log in with your Amazon credentials for free shipping and returns.

There are plenty of under-$200 deals that you can take 25% off of, including this trendy cropped cable-knit sweater vest.

Use the code to take $136 off this festive mini dress that features an asymmetrical hem with fringe detailing.

It's rare to find an it-bag on sale, so you'll want to grab this trendy mini bag while it's still available and $138 off, or check out Jacquemus' other colors and styles on sale.

Skims

Kim Kardashian’s actually quite good shapewear and clothing brand Skims has kicked off its Bi-Annual Sale conveniently timed to Black Friday. Right now, you can shop some of the brand’s often-sold-out bestsellers, like bodysuits, dresses, loungewear and more at a deep discount. Check out some of our favorite pieces here and below.

These comfy boxers are perfect paired with massive sweatshirts for baking cookies on cozy afternoons, cat naps on snow days and curling up on the sofa to read a book.  

Winter wardrobes are full of sweater dresses, pencil skirts and other body-hugging fits — for those, there are these sculpting briefs, which smooth out your derriere with comfy seamless construction and a wide range of neutral tones to complement your skin tone. 

Reformation

Through Nov. 28, Reformation is giving shoppers 25% off sitewide and free shipping. Known for its effortless dresses, vintage-inspired denim and celebrity customers, the sustainable brand has eternally cool styles that you won’t want to miss.

With 3/4 sleeves, a midi length hem and dark floral print, the Delvina dress makes for a pretty holiday look, going out style or everyday frock.

Spotted on Taylor Swift, this cashmere polo sweater will go quick. It comes in five cozy colors and is made with 90% recycled cashmere.

Fabletics

New VIP members can take 80% off of everything and grab two for $24 bottoms through November 29 — all you have to do is create an account. With its flexible VIP membership, you can skip months when you don’t plan to shop and avoid the $55 membership fee. If you don’t skip, you’ll be charged the $55, which unlocks monthly member credits that can be redeemed for any two-piece outfit or item up to $80, online or in-store.

New VIP members save over 80% when buying two pairs of leggings for $24. The Oasis are a fan-favorite with thousands of 5-star reviews a XXS to 4X size range and three lengths.

Non-members pay full price and miss out on deep savings. Everything from sports bras and matching sets to athleisure are 80% off, including this comfy quarter zip that's less than $15 on sale.

Lunya

A selection of Lunya’s super-soft sleepwear and loungewear is up to 50% off until November 28. The brand’s washable silk pieces feel buttery soft and are supposed to keep you at just the right body temperature when sleeping. If you prefer the comfort of cotton, its organic pima cotton loungewear is great, too.

This lightweight set is perfect for hot sleepers — the low-cut back keeps things cool while looking utterly stylish.

Made from mineral-infused fabric, this oversized thermal top — now 20% off — helps you recharge and recover as you rest.

Bandier

The cool-girl activewear shop is offering 30% off all orders of $100 or more sitewide, and 40% off select bras and leggings. Shop the holiday edit to find your fitness-obsessed friend a gift, or treat yourself to a new gym set. The retailer carries fashion-forward fitnesswear from newer names like Girlfriend Collective, designer labels like Lacoste and classics like Nike and New Balance.

Two is better than one, so bundle and save even more money when you buy a set. It's $190 if you buy the bra top and yoga pants separately; they're marked down to $159 when you purchase them as a set and you'll save an additional $64 during the Black Friday Sale.

Save $36 on these best-selling performance sneakers. The cloud print is exclusive to Bandier, and everyone from athletes to people who work on their feet all day have vouched for their cloud-like comfort.

Spanx

Spanx is having a huge Black Friday sale with 20% off loungewear, bras, underwear, shapewear, and more (no exclusions!) — basically everything you need to get you and your wardrobe through the festive season (or to start the new year with a freshly restocked underwear drawer). But these promos are only good over the weekend, so don’t wait to shop. There are also new styles dropping each day: Saturday, for instance, some super some leather-like culottes will appear on the virtual shelves that are perfect for wearing out and about.

Spanx’s No. 1-bestselling faux-leather leggings are currently part of the sale, knocking the price down about $20. Grab them now for pairing with long sweaters and oversized hoodies later on this season.

Spanx’s LBD is truly a work of engineering that’ll make you feel confident each time you put it on — and with its all-purpose aesthetic, you’ll be wearing it a lot, from the office to after-work holiday drinks (no need to bring a change of clothing in your work tote). It’s designed to skim the body, smoothing as it goes, if you order your usual size, or you can go a size down if you want something a little more bodycon.

Kate Spade

Kate Spade’s Black Friday deals take up to 50% off sitewide with the code BLACKFRIYAY. With fun clothes and pretty jewelry, the handbags and leather goods are really the star of the show — from everyday backpacks to festive statement bags, there’s plenty of variety, with many pieces under $200.

Select colors of this carryall tote are 50% off with the code. The handy bag features three interior pockets, can fit a 13-inch laptop and has a zip top so everything stays secure.

A great under-$100 gift and 50% off find, this colorblocked card holder has eight card slots, a zip pocket for cash and a wrist strap for easy carrying.

Top handle bags are in, and this one looks especially smart. With a detachable shoulder strap, the convertible bag has a surprisingly roomy interior to fit your phone, wallet, keys, and even a notebook, sunglasses or other small accessories. 


Black Friday men’s clothing deals

Twillory

Where performance meets men’s dress clothing, Twillory is taking up to 50% off its fan-favorite button-downs, pants and accessories. Optimized for comfort and functionality, the pieces are made from fabrics that breathe and move with you, don’t require ironing and will always have you looking your best. During its Black Friday sale, you can bundle and save with deals on the Performance Polo, Performance button-downs, Performance Pants and more.

Refresh your office wardrobe with Twillory's bestselling button-downs, with select colors marked down to $89 for one, two for $139 ($59 savings), three for $189 ($108 savings) or four or more for $60 each (at least $156 savings).

Whether hitting the golf green or heading to work, the Performance Polo will keep you cool. During the Black Friday sale, you can grab two or more for $59 each, which is a savings of at least $30.

Save $28 when you buy two pairs of the Performance Pants, or at least $60 when purchasing three or more for $79 each. They come in nine professional colors, so you can stock up for all of your workweek outfits.

Eddie Bauer

The outdoors brand is offering 50% off tons of men’s apparel, including adventure-ready outerwear, flannels and more. With helpful gift ideas for your outdoorsy friends and family, you’re sure to find a present they’ll love. While you’re there, check out 50% off women’s, kids’ and home pieces, too.

Equipped with a zip-in down liner, this adaptable ski shell is a great winter coat on or off the mountain. You can grab the waterproof and breathable coat for 50% off during the Black Friday sale.

Any mountain man's must-have, we know you'll want to stock up on more than one of these soft and warm fleece button-downs — it comes in 16 prints, after all.

Tommy John

Founded by a husband and wife team on a mission to optimize men’s undergarments, Tommy John’s boxer briefs, undershirts and loungewear have become fan-favorite base layers. Offering 30% off sitewide and free shipping on orders of $75+, you’ll want to stock up on these essentials. Plus, they have women’s underwear and loungewear, too.

Because just one pair won’t be enough, shop the three-pack of Tommy John’s bestselling underwear. Made with soft micro modal fabric, these are made for everyday comfort and wear. Choose from two holiday color packs or stick to the basics. 


Never worry about bunching or re-tucking with Tommy John’s Stay-Tucked Undershirts. The patented design features a tapered, longer fit that ensures it stays put. 


Chubbies

Use code BF40 to get 40% off full price Chubbies styles. The brand’s printed shorts, short sleeve button ups and swimwear will put you in a weekend state of mind.

Choose among 4-, 5.5- and 7-inch inseams for your preferred fit. The stretch fabric is designed for comfort and mobility, whether you’re setting sail or hitting happy hour. 


With select colors already marked down and 40% off all the rest, the Friday Shirt is peak weekend vibes.

Black Friday shoe deals

Ugg

Ugg’s Black Friday sale is on. With women’s, men’s and kids’ shoes up to 70% off, it’s hard to resist the soft shearling the brand is known for. Treat yourself to a new pair of boots or slippers, or check out what clothing deals you can score.

Take 45% off this waterproof version of the classic Ugg boot. It's just as soft and comfy, plus it'll keep your toes dry.