With the world’s population expected to reach nearly 10 billion people by 2050, securing food supplies is fast becoming big business.
For countries in the Gulf region, food security remains an ever-growing challenge. Currently, the UAE imports as much as 90% of its food supply.
In the wake of Covid-19, the agri-tech sector is expected to boom as startups like Dubai-based Pure Harvest introduce new technologies to help people source food locally in a more sustainable and efficient way.
Founder and CEO Sky Kurtz believes his startup can solve this challenge by growing food in the unlikeliest of places – the Arabian Desert.
Watch the video at the top of this article to find out more on Pure Harvest’s farming innovation.