(CNN) —  

Blame it on the impending end of football season. Or the beginning of basketball season. Or that Turkey Trot wake-up call that made you bound and determined that in next year’s foot race, you’re going to crush that 10-year-old who blew past you. You need new athletic gear. And with so many great deals on Under Armour, your sports style is about to score a touchdown — or a three-pointer — or a moral victory over your still-gloating nephew.

First, Under Armour’s own site is offering 30% off everything when you buy $50+ worth of gear using promo code UAGIFT2U, plus free shipping.

Not to mention, tons of on-sale styles are up for grabs in an Amazon Gold Box, available Friday only. During this one-day sale, you’ll find up to 35% markdowns on clothing and shoes for women, men and kids, plus bags, sunglasses and more.

It’s hard to pass up the Men’s Armour Fleece Twist Pull Over Hoodie (starting at $34.98, originally $55; amazon.com), Men’s Armour Insulated Jacket ($83.99, originally $120; amazon.com), or the Men’s Rival Fleece Woodmark Logo Jogger ($29.99, originally $50; amazon.com).

We’re also into the Women’s Micro G Pursuit BP Running Shoe (starting at $47.67, originally $70; amazon.com); Women’s Perfect Headband (starting at $9.74, originally $15; amazon.com); and Women’s All Day Crossbody Backpack (starting at $19.49, originally $29.99; amazon.com).

And for that nephew? We’re thinking the Boy’s “Beat You To It” Short Sleeve T-Shirt (starting at $13, originally $20; amazon.com). Let it fuel that competitive fire for next year. Yep, Junior, it’s on.

For more Black Friday fashion deals, check out our full roundup here.

Note: The prices above reflect the retailer’s listed price at the time of publication.