Now playing
01:39
Fitbit: From startup to tech powerhouse
The Pokémon Company announced new games during its 25th Anniversary Celebration
PHOTO: The Pokémon Company
The Pokémon Company announced new games during its 25th Anniversary Celebration
Now playing
01:01
See the new Pokémon games coming soon
A Facebook employee walks by a sign displaying the "like" sign at Facebook
PHOTO: Josh Edelson/AFP/Getty Images
A Facebook employee walks by a sign displaying the "like" sign at Facebook's corporate headquarters campus in Menlo Park, California, on October 23, 2019. (Photo by Josh Edelson / AFP) (Photo by JOSH EDELSON/AFP via Getty Images)
Now playing
02:36
Facebook to restore news in Australia
Now playing
02:57
Why Microsoft backs Australia's pay for news proposal
MADISON, WI - NOVEMBER 05:  U.S. President Barack Obama and rocker Bruce Springsteen wave to a crowd of 18,000 people during a rally on the last day of campaigning in the general election November 5, 2012 in Madison, Wisconsin. Obama and his opponent, Republican presidential nominee and former Massachusetts Gov. Mitt Romney are stumping from one
PHOTO: Chip Somodevilla/Getty Images
MADISON, WI - NOVEMBER 05: U.S. President Barack Obama and rocker Bruce Springsteen wave to a crowd of 18,000 people during a rally on the last day of campaigning in the general election November 5, 2012 in Madison, Wisconsin. Obama and his opponent, Republican presidential nominee and former Massachusetts Gov. Mitt Romney are stumping from one 'swing state' to the next in a last-minute rush to persuade undecided voters. (Photo by Chip Somodevilla/Getty Images)
Now playing
01:26
Barack Obama and Bruce Springsteen team up for new podcast
Find Solution AI facial expression reading software mapping facial muscles to assess emotion
PHOTO: Shutterstock/Find Solution AI
Find Solution AI facial expression reading software mapping facial muscles to assess emotion
Now playing
03:54
How AI that reads emotions is changing the online classroom
This illustration picture shows the social media website from Parler displayed on a computer screen in Arlington, Virginia on July 2, 2020. - Amid rising turmoil in social media, recently formed social network Parler is gaining with prominent political conservatives who claim their voices are being silenced by Silicon Valley giants. Parler, founded in Nevada in 2018, bills itself as an alternative to "ideological suppression" at other social networks. (Photo by Olivier Douliery/AFP/Getty Images)
PHOTO: Olivier Douliery/AFP/Getty Images
This illustration picture shows the social media website from Parler displayed on a computer screen in Arlington, Virginia on July 2, 2020. - Amid rising turmoil in social media, recently formed social network Parler is gaining with prominent political conservatives who claim their voices are being silenced by Silicon Valley giants. Parler, founded in Nevada in 2018, bills itself as an alternative to "ideological suppression" at other social networks. (Photo by Olivier Douliery/AFP/Getty Images)
Now playing
01:25
Parler's website is back online
screengrab singapore contact tracing app
PHOTO: Government Technology Agency of Singapore
screengrab singapore contact tracing app
Now playing
03:07
How Singapore's contact tracing technology undermines citizen's trust
PHOTO: Boston Dynamics
Now playing
01:20
Spot the robot's new arm lets it jump rope (and do serious stuff)
Detail of a mans hand scrolling through Netflix on an Apple iPad Pro, taken on March 6, 2020. (Photo by Phil Barker/Future Publishing via Getty Images)
PHOTO: Future Publishing via Getty Imag
Detail of a mans hand scrolling through Netflix on an Apple iPad Pro, taken on March 6, 2020. (Photo by Phil Barker/Future Publishing via Getty Images)
Now playing
04:27
2020 was supposed to be the year of streaming. Instead, it was the year of Netflix
PHOTO: WCCO
Now playing
01:26
Man donates Nintendo Switches to kids in need with GameStop stock
NEW YORK, NEW YORK - JANUARY 27: GameStop store signage is seen on January 27, 2021 in New York City. Stock shares of videogame retailer GameStop Corp has increased 700% in the past two weeks due to amateur investors. (Photo by Michael M. Santiago/Getty Images)
PHOTO: Michael M. Santiago/Getty Images
NEW YORK, NEW YORK - JANUARY 27: GameStop store signage is seen on January 27, 2021 in New York City. Stock shares of videogame retailer GameStop Corp has increased 700% in the past two weeks due to amateur investors. (Photo by Michael M. Santiago/Getty Images)
Now playing
03:16
GameStop mania shakes up Wall Street
screengrab US social media
PHOTO: Getty Images
screengrab US social media
Now playing
04:35
Tech companies ban Trump, but not other problematic leaders
PHOTO: Samsung
Now playing
01:53
See Samsung's new Galaxy S21 lineup
PHOTO: LG Display
Now playing
01:10
See LG's transparent TV
(CNN) —  

Fitbit (FIT), which has been struggling to compete with Apple (AAPL), may soon join forces with one of Apple (AAPL)’s chief rivals.

Alphabet (GOOGL), the parent company of Google, is said to have offered to acquire the fitness tracker maker, according to a report from Reuters, which cited anonymous sources familiar with the matter.

The report did not include a price.

Fitbit’s stock spiked more than 30% at one point in intraday trading following the report.

Google and Fitbit declined to comment. Alphabet will report earnings after the bell on Monday.

Earlier this year, the company lowered the price on some of its devices and launched a new subscription offering called Fitbit Premium, which provides more in-depth insights about sleep, fitness and overall health.

The push into subscription services comes as Fitbit fights to compete in the smartwatch market. Apple is the leader in this market globally, followed by Samsung (SSNLF) and then Fitbit, according to a recent report from Strategy Analytics.

In July, Fitbit slashed its outlook for the full year following disappointing sales of its Versa Lite smartwatch. Even with the stock pop on Monday, Fitbit is still trading below $6 a share, well below its IPO price of $20 a share from 2015.