SAN FRANCISCO, CA - OCTOBER 14:  Salesforce CEO Marc Benioff speaks during the 2014 DreamForce conference on October 14, 2014 in San Francisco, California. The annual Dreamforce conference runs through October 16.  (Photo by Justin Sullivan/Getty Images)
PHOTO: Justin Sullivan/Getty Images
SAN FRANCISCO, CA - OCTOBER 14: Salesforce CEO Marc Benioff speaks during the 2014 DreamForce conference on October 14, 2014 in San Francisco, California. The annual Dreamforce conference runs through October 16. (Photo by Justin Sullivan/Getty Images)
Now playing
11:43
Marc Benioff on privacy, regulation, and tech's ethical dilemma
An Uber SUV waits for a client in Manhattan a day after it was announced that Uber co-founder Travis Kalanick will take a leave of absence as chief executive on June 14, 2017 in New York City. The move came after former attorney general Eric H. Holder Jr. and his law firm, Covington & Burling, released 13 pages of recommendations compiled as part of an investigation of sexual harassment at the ride-hailing car service.
PHOTO: Spencer Platt/Getty Images
An Uber SUV waits for a client in Manhattan a day after it was announced that Uber co-founder Travis Kalanick will take a leave of absence as chief executive on June 14, 2017 in New York City. The move came after former attorney general Eric H. Holder Jr. and his law firm, Covington & Burling, released 13 pages of recommendations compiled as part of an investigation of sexual harassment at the ride-hailing car service.
Now playing
03:39
Uber CEO: Let's change the system on gig work
Now playing
01:24
Salesforce CEO: People should be fined for not wearing a mask
PHOTO: Photo Illustration: Kena Betancur/Getty Images
Now playing
04:50
Zoom's founder says he 'let down' customers. Here's why
PHOTO: CNN
Now playing
03:50
Microsoft President: There is a privacy crisis
PHOTO: CNN
Now playing
01:07
Facebook COO calls for government regulation
SAN FRANCISCO, CALIFORNIA - OCTOBER 03: Salesforce Chairman & Co-CEO Marc Benioff speaks onstage during TechCrunch Disrupt San Francisco 2019 at Moscone Convention Center on October 03, 2019 in San Francisco, California. (Photo by Steve Jennings/Getty Images for TechCrunch)
PHOTO: Steve Jennings/Getty Images for TechCrunch
SAN FRANCISCO, CALIFORNIA - OCTOBER 03: Salesforce Chairman & Co-CEO Marc Benioff speaks onstage during TechCrunch Disrupt San Francisco 2019 at Moscone Convention Center on October 03, 2019 in San Francisco, California. (Photo by Steve Jennings/Getty Images for TechCrunch)
Now playing
01:49
Marc Benioff: It's time to break up Facebook
Google CEO Sundar Pichai greets attendees during an event at the Mayes County Google Data Center in Pryor, Oklahoma, June 13, 2019. Nick Oxford for CNN
PHOTO: Nick Oxford for CNN
Google CEO Sundar Pichai greets attendees during an event at the Mayes County Google Data Center in Pryor, Oklahoma, June 13, 2019. Nick Oxford for CNN
Now playing
04:12
Google CEO reacts to growing calls to break up big tech (2019)
collision ev williams trump twitter orig_00002025.jpg
collision ev williams trump twitter orig_00002025.jpg
Now playing
02:26
Twitter co-founder calls Trump a 'master of the platform'
Now playing
02:37
Steve Ballmer: Where will we get infrastructure funding?
RANCHO PALOS VERDES, CA - FEBRUARY 07:  Executive Editor, Recode Kara Swisher attends The 2017 MAKERS Conference Day 2 at Terranea Resort on February 7, 2017 in Rancho Palos Verdes, California.  (Photo by Emma McIntyre/Getty Images for AOL)
PHOTO: Emma McIntyre/Getty Images North America/Getty Images for AOL
RANCHO PALOS VERDES, CA - FEBRUARY 07: Executive Editor, Recode Kara Swisher attends The 2017 MAKERS Conference Day 2 at Terranea Resort on February 7, 2017 in Rancho Palos Verdes, California. (Photo by Emma McIntyre/Getty Images for AOL)
Now playing
03:14
Kara Swisher: Tech companies need ethics officers with power
PHOTO: CNN
Now playing
03:01
Huawei CEO: US scare tactics will frighten off investors
PHOTO: Moss Cohen
Now playing
01:34
Winklevoss twins call crypto the 'ultimate social network'
Now playing
03:22
IBM CEO: Need to hire people for skills, not just degrees
SAN FRANCISCO, CA - JANUARY 31:  A Lyft driver places the Amp on his dashboard on January 31, 2017 in San Francisco, California.  (Photo by Kelly Sullivan/Getty Images for Lyft)
PHOTO: Kelly Sullivan/Getty Images for Lyft
SAN FRANCISCO, CA - JANUARY 31: A Lyft driver places the Amp on his dashboard on January 31, 2017 in San Francisco, California. (Photo by Kelly Sullivan/Getty Images for Lyft)
Now playing
03:32
Self-driving cars are coming. But Lyft co-founder says he'll need more drivers
(CNN Business) —  

Here’s another sign of how hot cloud computing and Big Data are right now: Salesforce announced plans Monday to buy Tableau Software in a $15.7 billion all-stock deal.

“Tableau helps people see and understand data, and Salesforce helps people engage and understand customers,” Salesforce CEO Marc Benioff said in a statement.

Tableau shareholders will get 1.103 shares of Salesforce, according to the companies.

News of the acquisition sent Tableau (DATA) shares up 34% for the day, while Salesforce (CRM) fell 5%.

The deal comes just a few days after Alphabet said it has agreed to acquire Looker, a business intelligence platform, for $2.6 billion in cash. The move will help bolster Google (GOOGL)’s cloud computing division by providing customers with more powerful data analytics.

At the moment, Amazon (AMZN) and Microsoft (MSFT) are generally seen as the two leaders in the market, with the success of their Amazon (AMZN) Web Services and Azure products, respectively. AWS brought in more than $25 billion in revenue in 2018. Alphabet does not break out cloud revenue.