Michelle Yeoh newday 08242018
CNN
Michelle Yeoh newday 08242018
Now playing
01:31
'Crazy Rich Asians' star: The audience wants this (2018)
Fox News/Twitter
Now playing
01:33
ADL wants Fox News to fire Tucker Carlson over racist comments
Now playing
01:54
'You think I'm racist': Former Fox News host storms off camera
CNN
Now playing
03:37
'The fraud is this farce': Cuomo calls out Fox News host
CNN
Now playing
05:00
Watch Alisyn Camerota sign-off CNN's New Day
Camerota Berman both
CNN
Camerota Berman both
Now playing
02:33
CNN anchor Alisyn Camerota gets surprise tribute from co-anchor
CNN/HBO/"Q: Into the Storm"
Now playing
05:35
Filmmaker says he potentially uncovered man behind QAnon
BOSTON, MA - AUGUST 30:  Anti-vaccine activists hold up signs during a protest in front of the Massachusetts State House against Governor Charlie Baker's mandate that all Massachusetts school students enrolled in child care, pre-school, K-12, and post-secondary institutions must receive the flu vaccine this year on August 30, 2020 in Boston, Massachusetts.  (Photo by Scott Eisen/Getty Images)
Scott Eisen/Getty Images
BOSTON, MA - AUGUST 30: Anti-vaccine activists hold up signs during a protest in front of the Massachusetts State House against Governor Charlie Baker's mandate that all Massachusetts school students enrolled in child care, pre-school, K-12, and post-secondary institutions must receive the flu vaccine this year on August 30, 2020 in Boston, Massachusetts. (Photo by Scott Eisen/Getty Images)
Now playing
03:06
Research exec: Far-right groups pushing vaccine as 'mark of the beast'
stelter chauvin trial international coverage kethevane gorjestani sot rs vpx_00000000.png
stelter chauvin trial international coverage kethevane gorjestani sot rs vpx_00000000.png
Now playing
02:19
How the rest of the world is covering the Derek Chauvin trial
CBS This Morning
Now playing
01:57
Hunter Biden makes rare comment about seized laptop
Fox News
Now playing
03:43
Tucker Carlson's interview with Gaetz gets uncomfortable
NEW YORK, NY - FEBRUARY 09: News headlines on the impeachment trial of Donald Trump are displayed outside of the Fox headquarters on February 09, 2021 in New York City. After listening to nearly four hours of legal arguments, the Senate has voted on Tuesday to move ahead with the impeachment trial of former President Trump. (Photo by Spencer Platt/Getty Images)
Spencer Platt/Getty Images
NEW YORK, NY - FEBRUARY 09: News headlines on the impeachment trial of Donald Trump are displayed outside of the Fox headquarters on February 09, 2021 in New York City. After listening to nearly four hours of legal arguments, the Senate has voted on Tuesday to move ahead with the impeachment trial of former President Trump. (Photo by Spencer Platt/Getty Images)
Now playing
04:03
Dominion Voting Systems files $1.6 billion lawsuit against Fox News
 President Donald Trump waves as he departs on the South Lawn of the White House, on December 12, 2020 in Washington, DC.
Al Drago/Getty Images
President Donald Trump waves as he departs on the South Lawn of the White House, on December 12, 2020 in Washington, DC.
Now playing
01:35
Trump praises Capitol rioters 'hugging and kissing the police'
Now playing
01:33
Meghan McCain is, again, in the hot seat over diversity comments
Now playing
01:51
John Oliver calls out Meghan McCain's response to Atlanta shootings
CNN
Now playing
06:47
Chung: Media was 'miserably late' to covering anti-Asian hate
(CNN Business) —  

Turns out China isn’t so crazy about “Crazy Rich Asians.”

The romantic comedy was a breakout success in the United States for Warner Bros., but it flopped at the Chinese box office, taking in less than $1.2 million in its opening weekend, according to industry tracker Ent Group.

To put that in perspective, Sony’s (SNE) superhero blockbuster “Venom” pulled in $111 million in its opening weekend in China early last month.

The dismal Chinese debut for “Crazy Rich Asians” is a disappointment for the makers of the film, who had been hoping the romantic comedy would be a hit in the world’s second largest movie market. But analysts were doubtful that the film’s depiction of high-rolling members of the Chinese diaspora in Singapore would resonate with audiences in mainland China.

“Comedies are tricky films to handle in foreign markets, including China, because their appeal can be nuanced,” said Rance Pow, CEO of Shanghai-based cinema consulting firm Artisan Gateway.

In the United States, the movie was lauded for featuring an all-Asian cast at a time when Hollywood has come under fire for its lack of diversity. But “a romantic comedy with an all-Asian cast is not a unique selling point in China,” Pow said.

The last rom-com smash in China was “Ex-File 3: The Return of the Exes,” a domestic franchise starring well known Chinese actors. It hauled in nearly $45 million in its opening weekend at the end of 2017.

Beijing was slow to give “Crazy Rich Asians” the go-ahead. It opened in China more than three months after the United States and Asian markets like Taiwan, Hong Kong and Singapore.

It was so late to mainland China that Warner Bros. had already released it on DVD and streaming platforms in other countries. That meant tech savvy Chinese movie fans could potentially find ways to watch the movie online, giving them even less of an incentive to watch it on the big screen.

Based on the novel of the same name by Kevin Kwan, “Crazy Rich Asians” became a late summer hit in the United States and has since been released in dozens of countries, from Australia to Venezuela. It has made $238 million worldwide so far.

A sequel is already in the early stages of development at Warner Bros. It will likely be based on the second book in Kwan’s trilogy, “China Rich Girlfriend,” which is largely set in Shanghai.

(Warner Bros., like CNN, is owned by WarnerMedia.)