- Southern Phantom has a pure white face, one blue and one brown eye and a balayage blonde tail
- The horse got its name after a competition was held by a weekly news magazine
The two-year-old colt hasn't even won any of the three races he's run, but he's already got the popularity of a horse that's won a triple crown -- and it's all because of his unique look.
The social media star boasts a unique coat -- a bay-colored body with a face that looks like it's been dipped in a bucket of white paint. Southern Phantom also has mismatched blue and brown eyes, a balayage tail that feathers out to blonde and white knee-high socks.
"Most beautiful and unusual (horse) I have ever seen," fans write on the colt's Facebook page.
"I have never seen a thoroughbred with these markings," another writes. "Absolute highlight of my visit to Saratoga (Race Course) this year."
The horse becomes the talk of the racecourse whenever he makes an appearance.
"He gets his picture taken daily. I'm kind of getting a little upset with it because I'm used to the camera's being on me," Southern Phantom's colorful trainer, Eric Guillot tells CNN Sport.
Phantom of the Opera
It seems Southern Phantom was destined for fame, especially after gaining so much popularity the moment he was born.
At the time, Guillot got in touch with a friend at Bloodhorse Magazine, who then came up with the idea of holding a naming contest for the foal.
"I was the guy who had to look through them all!" Guillot says. "We were going to let it run for a couple of weeks but it was so popular. We had 2,800 entries in four days so I said 'hey, hey, put a halt to this thing so I can pick a name!'"
"I didn't want to have to look through 10,000 names," he adds.