Lathan is the African-American TMZ employee who offered a powerful rebuttal after West, during an interview Tuesday on "TMZ Live," said American slavery was a "choice."
"Do you feel like I'm thinking free and feeling free," West asked those in the newsroom.
"I actually don't think you're thinking anything," Lathan said. "I think what you're doing right now is actually the absence of thought."
After validating West's right to offer up an opinion, Lathan noted that there are "real-world, real-life consequence behind everything that you just said."
"And while you are making music and being an artist and living the life that you've earned by being a genius, the rest of us in society have to deal with these threats to our lives," Lathan said. "We have to deal with the marginalization that has come from the 400 years of slavery that you said, for our people, was a choice."
"Frankly, I'm disappointed, I'm appalled and, brother, I am unbelievably hurt by the fact that you have morphed into something, to me, that's not real," Lathan concluded.
It was the mic drop heard round the social media world.
'Thank You @VanLathan'
Comedian Chloe A. Hilliard tweeted: "This is why it's important to have diversity on your staff. No one else was gonna speak up. And #Kanye wasn't going to respect anyone else speaking to him like this. Thank You @VanLathan #TMZ."
Tweets also poured in from fans, pundits and celebs, condemning West (who has been on a tear lately
with controversial comments and tweets) and praising Lathan.
Here's what else you should know about Lathan:
TMZ isn't the only place you can catch him
Lathan also hosts the podcast, "Van Lathan's The Red Pill."
In it, he "serves up a weekly dose of truth, sonically force feeding listeners the red pill, and NEVER apologizing. News, politics, and pop-culture are all on the menu, with reality so sizzling it'll fry your echo chamber."
The show's title references the movie, "The Matrix," in which "taking the red pill" means waking up to the brutal reality of life.
He had more to say about Kanye
Lathan later Tuesday released an "emergency" episode of his podcast focusing on West, whom he called "someone I've lost all respect for."
"One thing that bothers me particularly about where we are as a society is sort of the reverence that we have for celebrities outside of the scope of what they do," Lathan said.
"But I would be a hypocrite if I didn't say I was personally injured or personally disturbed by what Kanye West has been saying as far as his support for different people who I feel like are hatemongers," he added.
He's been soaking in all the admiration
His Twitter following
has grown, naturally, and he's been retweeting and replying to some of the attention.
Responding to a tweet from New York radio host Angie Martinez, Lathan wrote: "Thanks for the repost Icon."