- The Korean beauty market is among the top 10 global beauty markets.
- Korea is one of the few countries with "functional cosmetics."
(CNN)There's face powder in panda palettes, hand gel in gummy bears and bubble tea sleeping packs.
Often packaged in bright colors and decked out with cartoon characters, Korean beauty products are too cute to ignore, but they also provide some health benefits.
It's "skin-tertainment," said Christine Chang, who co-created the Glow Recipe brand to bring Korean beauty products to the American market. She and partner Sarah Lee travel to South Korea multiple times a year to find new products and are repeatedly "blown away by the new innovation in the market."