- The size of the reservations is $7.7 million, with $3.6 million for Iowa and $4.1 for New Hampshire, an aide said
- The aide said it made sense to reserve time now because the campaign now holds the rights to the most in-demand slots
One aide said they decided to reserve the time now due to the sheer size of the Republican field and the fact many outside groups will be buying ad time in Iowa and New Hampshire.
The combined size of the reservations is $7.7 million. $3.6 million is for Iowa and $4.1 is for New Hampshire, the aide said.
The aide said it made sense to reserve time now because the campaign now holds the rights to the most in-demand slots: the first week of November until the date of the Iowa caucuses and the New Hampshire primary, both of which take place early next year.
The aide added that the reservation does not require the campaign to air ads.
"Given the sheer number of candidates running for President -- especially on the Republican side -- and the proliferation of outside organizations expected to also be active on television during the primaries, it makes sense to buy time now in order to reserve the most in-demand time slots," another aide said.
The news was first reported by Politico.