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Nintendo’s CEO Satoru Iwata played by his own rules
By Ravi Hiranand, CNN
4:25 AM EDT, Mon July 13, 2015
Photos: 8 memorable quotes from Nintendo president Satoru Iwata
Satoru Iwata, who passed away July 11, 2015, served as the fourth president and chief executive officer of Nintendo -- and was as beloved as the video game characters he helped create. Taking over as president in 2002, at the age of 42, Iwata was the first in the company's history who was outside of the founding Yamauchi family.