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‘Fifty Shades of Grey:’ Is it what fans were hoping for?

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02:44 - Source: CNN
Does 'Fifty Shades of Grey' deliver on excitement?

Story highlights

Hyped movie "Fifty Shades of Grey" premiered Wednesday at Berlin Film Festival

Critics were derisive, but unrestrained exuberance of fans won the day

Filmmakers denied critics' assertion that film glamorized sexual violence

Director Sam Taylor-Johnson: "I feel like I empower this woman"

Berlin CNN —  

Fans and film critics battled to be the dominant voice at the international premiere of “Fifty Shades of Grey” in Berlin Wednesday night – and it was the unrestrained exuberance of the fans that won the day.

The scene was apparently different at the two press screenings earlier in the day, after which many critics were eager to pour out their abhorrence – not at the movie’s sado-masochistic sex scenes but to the causes of greater offense in the critical mind – script, plot and performance.

Some traumatized refugees of these screenings stood alongside me at the red carpet outside Berlin’s swanky Zoo Palast cinema, awaiting the arrival of the stars for the film’s international premiere. Their sense of outrage had not been cooled by the chilly evening air.

“It was Fifty Shades of sh*t!” exclaimed one appalled journalist.

Fans vs. critics

But on the other side of the carpet a different story was playing out.

Several hundred fans huddled together for warmth, spurred on by a shared devotion to the books of E.L. James and the anticipation of catching an eyeful of Jamie Dornan, the handsome actor who plays her bondage-loving billionaire, Christian Grey. They had come from Germany, of course, but as far afield as the United States.

A man from Uruguay was in attendance with his wife and daughter. Had he read the book?

“I read some of it,” he told me rather sheepishly, “but then I gave it back to my wife. She loves it and my daughter does too.”

Male opinion was relatively hard to find among a crowd in which women outnumbered men by about 20-1. Some fans had come along as couples, revealing different approaches to “Fifty Shades.”

“I’m Fifty Shades of sex,” offered a young German man, to which his girlfriend countered: “And I am Fifty Shades of romance.”

Meanwhile, a few hundred miles away in the UK, London firefighters are anticipating an increase in call-outs when the film hits general release in a few days. London Fire Brigade says it is “concerned” that the event could lead to a “spike” in people being trapped in handcuffs or genital rings.

Red carpet frenzy

Pandemonium broke out when the stars arrived, as fans went into ecstasy at first sight of their heroes.

02:30 - Source: CNN
Are we ready for 'Fifty Shades' the movie?

The camera crews and reporters bawled out equally hysterically, not in delight but frustration as the enormous entourage of minders and PR managers accompanying the cast obscured all but a glimpse of them. Scuffles broke out between camera crews defending their inadequately-allocated space.

I was wedged between a sharp piece of camera equipment from a rival broadcaster to my left and my CNN colleague to the right – and it was he who inadvertently provided the most jarring moment of the evening, catching me full in the face with the back of his camera as he gamely fought to hold the line against a brute on a stepladder. Not journalism’s finest hour, perhaps.

For Dornan and Dakota Johnson, who plays submissive Anastasia Steele to Dornan’s dominant Grey, it’s been a long road from the film’s notorious bondage dungeon, the “Red Room of Pain,” to the red carpet.

Having been virtually gagged from discussing the movie for almost a year since filming ended, both seemed relieved to be able to talk about the film.

Dornan addressed the mayhem surrounding him.

“We knew how many people read the books and how many cared about the film and we were kinda ready for this in a way, I’m not shocked, I mean it’s a little bit shocking but I was aware there’d be a lot of heat, so this is kinda mad.”

The “Fifty Shades” books have sold over 100 million copies worldwide and been translated into more than 50 languages – the film’s forthcoming Valentines Day release is this year’s hot ticket.

Glamorizing abuse?

But it’s not everyone’s idea of pleasure.

Voices have been raised in concern that the film could be seen as glamorizing domestic violence. That was denied by the film-makers on the carpet.

02:33 - Source: CNN
'50 Shades' of ... lame?

Director Sam Taylor-Johnson told me: “I think they haven’t seen the movie because I feel like I empower this woman and I give her the final word and the message is very strong and the message is really ‘No,’ when someone crosses the line, so I’m really hoping that people won’t feel that, of course, and that they’ll see it very differently.”

Her leading lady Dakota Johnson agreed. “Everything that Anastasia does, it’s completely her choice and consensual and no person is abused in the movie and I think it’s kind of a closed-minded outlook (to say it glamorizes domestic violence).”

Author and director are reported to have indulged in a few verbal lashings on-set but their creative partnership could tie them together for several more years with unofficial reports of sequels in the works.

Could Taylor-Johnson make those reports official?

“It’s not official, no, but they are waiting to see how this does, so you can imagine it might do well enough for them to consider it.”

Box office upbeat

At the box office, first signs indicate that it might indeed do well.

Some online ticket sites have reported record advance sales for an R-rated movie, with a $60 million opening weekend predicted.