Approximately 70% of plums grown in South Africa are sold overseas, mostly in Europe and the Middle East.
Approximately 70% of plums grown in South Africa are sold overseas, mostly in Europe and the Middle East.
Franschhoek Marketing
Plum shipments from South Africa are expected to increase by around 10% this year.
Plum shipments from South Africa are expected to increase by around 10% this year.
Franschhoek Marketing
Plum farmers deliver their fruit at the Freshness First facility in Franschhoek for testing.
Plum farmers deliver their fruit at the Freshness First facility in Franschhoek for testing.
Franschhoek Marketing
Firstly, the plums are weighed before they are checked for size and quality.
Firstly, the plums are weighed before they are checked for size and quality.
Franschhoek Marketing
Samples of fruit processed at the facility are closely inspected and tested.
Samples of fruit processed at the facility are closely inspected and tested.
Franschhoek Marketing
Demand for plums is increasing in African markets, but suppliers say more cold storage facilities need to be built across the continent to ensure fruit stays fresh.
Demand for plums is increasing in African markets, but suppliers say more cold storage facilities need to be built across the continent to ensure fruit stays fresh.
Franschhoek Marketing