Pamela Anderson's motor racing venture

Updated 12:56 PM ET, Tue August 13, 2013
Pamela Anderson motorsportPamela Anderson motorsport
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Pamela Anderson has become joint owner of GT Series team Race Alliance. Michael Buckner/Getty Images for J/P HRO/file
Anderson fronted the Downforce1 racing team in March 2012, which planned to compete in the 2012 European Le Mans and International GT Open series. The plan, however, failed to materialize. Downforce1 by Pamela Anderson
The Canadian star is pictured here with Markus Fux at the Downforce1 launch. Occasional racing driver Fux is also involved in the Race Alliance team. Downforce1 by Pamela Anderson
The former Playboy model pictured alongside German socialite Marcus Prinz von Anhalt at the Downforce1 launch last year. Downforce1 by Pamela Anderson
Anderson shot to fame in the hit U.S. TV show Baywatch, in which she played lifeguard C.J. Parker between 1992 and 1998. Getty Images
Anderson is not the first female celebrity to enter motorsport. Socialite Paris Hilton co-founded the SuperMartxe VIP MotoGP team in December 2010. Getty Images