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gbs california roll invented in canada_00000000
gbs california roll invented in canada_00000000

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    The California Roll was not born inside the US

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The California Roll was not born inside the US

In 1971, sushi was not widely consumed in North America. In fact, it wasn't popular at all. Chef Hidekazu Tojo, a Japanese chef new to Vancouver, British Columbia, needed to find a way in. So to appeal to western palates, he decided to flip traditional sushi rolls inside-out. By concealing the seaweed on the inside and packing the rolls with ingredients that Canadians were more familiar with—cucumber, cooked crab, and avocado—Tojo invented one of the most famous North American sushi rolls ever: the California roll.

The California Roll was not born inside the US

In 1971, sushi was not widely consumed in North America. In fact, it wasn't popular at all. Chef Hidekazu Tojo, a Japanese chef new to Vancouver, British Columbia, needed to find a way in. So to appeal to western palates, he decided to flip traditional sushi rolls inside-out. By concealing the seaweed on the inside and packing the rolls with ingredients that Canadians were more familiar with—cucumber, cooked crab, and avocado—Tojo invented one of the most famous North American sushi rolls ever: the California roll.