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adidas president mark king boston marathon social issues cnnmoney_00010207
adidas president mark king boston marathon social issues cnnmoney_00010207

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    Adidas exec on tone-deaf Boston Marathon e-mail

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Adidas exec on tone-deaf Boston Marathon e-mail

Adidas North America president Mark King explains to CNNMoney's Ahiza Garcia how the company's Boston marathon email went terribly wrong, and why Adidas wants to take a stronger stand on diversity.

Adidas exec on tone-deaf Boston Marathon e-mail

Adidas North America president Mark King explains to CNNMoney's Ahiza Garcia how the company's Boston marathon email went terribly wrong, and why Adidas wants to take a stronger stand on diversity.