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NEW YORK, NY - APRIL 02: The Amazon Fire TV - a new device that allows users to stream video, music, photos, games and more through a television - along with it's remote control and gaming controller, is displayed at a media event on April 2, 2014 in New York City. The unit goes on sale today and costs $99. (Photo by Andrew Burton/Getty Images)
NEW YORK, NY - APRIL 02: The Amazon Fire TV - a new device that allows users to stream video, music, photos, games and more through a television - along with it's remote control and gaming controller, is displayed at a media event on April 2, 2014 in New York City. The unit goes on sale today and costs $99. (Photo by Andrew Burton/Getty Images)

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    Amazon takes aim at Roku and Apple TV

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Amazon takes aim at Roku and Apple TV

With the release of Amazon's new TV streaming box, the war for your TV set is heating up. CNN's Brian Stelter explains.

Amazon takes aim at Roku and Apple TV

With the release of Amazon's new TV streaming box, the war for your TV set is heating up. CNN's Brian Stelter explains.