Chat with us in Facebook Messenger. Find out what's happening in the world as it unfolds.

In 2010 FIFA accused a beer company of practicing "ambush marketing" before a match at the South Africa 2010 World Cup.
In 2010 FIFA accused a beer company of practicing "ambush marketing" before a match at the South Africa 2010 World Cup.

    JUST WATCHED

    2010: FIFA battles 'ambush marketing'

MUST WATCH

2010: FIFA battles 'ambush marketing'

CNN's Alex Thomas explains the controversy over FIFA allegations that a beer company was practicing "ambush marketing."

2010: FIFA battles 'ambush marketing'

CNN's Alex Thomas explains the controversy over FIFA allegations that a beer company was practicing "ambush marketing."