NEW YORK (CNN) -- Shoppers are snatching up computerized fur balls at $35 a pop. And even though Christmas is still three months away, toy experts have declared the Furby (short for fur ball) the hottest toy of the season.

Furbies have seven sensors to help them interact with you. One tells the fur ball when it's being fed. Another informs Furby when it's having its tummy tickled.

The critters speak Furbish, a fantasy language. But the more you play with them, the more English they learn.

CNN Correspondent Jeanne Moos explains more about this growing fad.

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CNN's Jeanne Moos introduces us to the newest toy craze
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