Opinion: Martha, leave me alone
(IDG) -- "Do you have a collection of books that has overgrown your bookshelves, or more sheets and towels than will fit in the linen closet? Though the stuff that we all accumulate over the course of our lives is valuable, keeping it all organized, clean and accessible can be a challenge." - An e-mail message from Martha Stewart Online
This week we're going to talk about the doyenne of doilies, the diva of decorating, the hostess with the mostest - Martha Stewart. Why? Because I can't get her to leave me alone.
Now, being hassled by Martha is a little weird. Although trivial, it is irritating. Martha sends me a couple of messages each week, and I would like her to stop.
Actually, the messages aren't for me; they are for "Shelley" who glories in the e-mail address shell@ gibbs.com. In truth, she might glory if only she could get the messages because she's not a user in my domain.
Anyway, I guess Shelley must have entered the wrong domain for herself (duh) when she subscribed to Martha's "Let me tell you how I will make you feel totally inadequate as a homemaker, hostess and parent" newsletter.
In the newsletter, Martha says, "If you do not wish to receive e-mail from us in the future, please go to www. marthastewart.com/removename."
Nice idea, but when I went there, what did I find? A request to enter my screen name and password to do the deed. Of course, I had neither as it wasn't me who registered in the first place. Arggggh.
And was there a Webmaster or Webmistress to write to? No. Customer service? No again. Arggggh.
On the roster of bad Web ideas, leaving your street address off your site, omitting the pricing of your products, failing to provide public relations and sales contacts, and having pages so large that they can only be comfortably retrieved if the user is sitting at the end of a dedicated T-3 connection, all rank at the top. And not providing a contact for customer service is right up there, too.
Martha, take a second out from converting an old sofa into a table centerpiece for Easter or crocheting hub cap covers for a '59 Chevy and fix your Web site.
Send Network World columnist Mark Gibbs your Webmaking tips at email@example.com or call (800) 622-1108, Ext. 7504.
Color coordinate that green thumb with Martha Stewart
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