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CAMPAIGN ADS / JOHN KERRY / AD INFO
The Candidates:
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Paperwork

DATE: June 23, 2004

PAID FOR BY: John Kerry for President, Inc.

PRODUCED BY: Shrum Devine & Donilon and Squier Knapp Dunn

INITIAL LOCATION: 13 states: Florida, Iowa, Louisiana, Michigan, Missouri, Nevada, New Mexico, Ohio, Oregon, Pennsylvania, Washington, West Virginia, and Wisconsin

INITIAL MEDIA BUY: $17 million

RUN: N/A

SUMMARY:
In the ad "Paperwork," John Kerry speaks directly into the camera about the costs of healthcare in America and his plan to reduce premiums. He says under his plan, Americans "will save literally billions of dollars in healthcare costs."

Full Transcript | Play Video




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