PRODUCED BY: Shrum Devine & Donilon and Squier Knapp Dunn
INITIAL LOCATION: The July 7 ads are running in various combinations of the following 19 states and national cable: Arizona, Colorado, Florida, Iowa, Maine, Michigan, Minnesota, Missouri, Nevada, New Hampshire, New Mexico, North Dakota Ohio, Oregon, Pennsylvania, Virginia,
INITIAL MEDIA BUY: part of $18 million buy
RUN: N/A
SUMMARY:
"Freedom & Independence," is part of seven ads premiered on July 7, 2004 designed to introduce the Kerry-Edwards ticket to battleground states and North Carolina. John Kerry describes his stance on America's energy dependence in "Freedom & Independence."