PRODUCED BY: Shrum Devine & Donilon and Squier Knapp Dunn
INITIAL LOCATION: Colorado
INITIAL MEDIA BUY: part of $18 million buy
RUN: N/A
SUMMARY:
"Born in Colorado," is part of seven ads premiered on July 7, 2004 designed to introduce the Kerry-Edwards ticket to battleground states and North Carolina. This ad is very similar to "Husband and Father" from the same ad run and the previously aired "Pilot" in that they describe John Kerry as a hunter, hockey player, tough prosecutor, advocate for kids and a combat veteran.
