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2004 Election Season 
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U.S. PRESIDENT / KENTUCKY / EXIT POLL


1,050 Respondents Updated: 2:04 p.m.

VOTE BY GENDER
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Male (46%)
61%
+0
38% 1%
Female (54%)
58%
+6
41% 0%


VOTE BY RACE AND GENDER
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
White Men (41%)
67%
n/a
32% 1%
White Women (49%)
62%
n/a
38% 0%
Non-White Men (5%)
8%
n/a
91% 2%
Non-White Women (5%)
22%
n/a
77% *


VOTE BY RACE
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
White (90%)
64%
+5
35% 0%
African-American (8%)
12%
n/a
87% 1%
Latino (1%)
*
n/a
* *
Asian (0%)
*
n/a
* *
Other (1%)
*
n/a
* *


VOTE BY AGE
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
18-29 (19%)
54%
-8
45% 1%
30-44 (28%)
58%
-2
41% 1%
45-59 (31%)
61%
+9
39% 0%
60 and Older (22%)
64%
+11
36% 0%


VOTE BY AGE
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
18-64 (86%)
59%
+2
41% 1%
65 and Older (14%)
64%
+12
36% *


VOTE BY INCOME
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Under $15,000 (13%)
54%
n/a
44% 1%
$15-30,000 (19%)
50%
n/a
49% 0%
$30-50,000 (26%)
59%
n/a
41% 0%
$50-75,000 (21%)
62%
n/a
37% 1%
$75-100,000 (11%)
55%
n/a
45% *
$100-150,000 (6%)
69%
n/a
31% *
$150-200,000 (2%)
*
n/a
* *
$200,000 or More (1%)
*
n/a
* *


VOTE BY INCOME
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Less Than $50,000 (58%)
55%
n/a
44% 1%
$50,000 or More (42%)
63%
n/a
37% 0%


VOTE BY INCOME
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Less Than $100,000 (91%)
57%
n/a
43% 0%
$100,000 or More (9%)
73%
n/a
27% *


VOTE BY PARTY ID
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Democrat (44%)
28%
+3
71% 0%
Republican (40%)
92%
+0
7% 0%
Independent (17%)
56%
-3
41% 2%


VOTE BY IDEOLOGY
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Liberal (15%)
21%
-2
78% 0%
Moderate (46%)
50%
-4
49% 1%
Conservative (39%)
84%
n/a
16% 0%


VOTE BY RELIGION
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Protestant (67%)
62%
+2
37% 0%
Catholic (21%)
57%
+3
43% 0%
Jewish (0%)
*
n/a
* *
Other (6%)
46%
n/a
53% 1%
None (6%)
45%
n/a
54% 0%


ARE YOU A WHITE CONSERVATIVE PROTESTANT?
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Yes (25%)
89%
n/a
11% 0%
No (75%)
50%
n/a
49% 1%


WHITE EVANGELICAL/BORN-AGAIN?
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Yes (45%)
71%
n/a
28% 0%
No (55%)
50%
n/a
49% 1%


VOTE BY CHURCH ATTENDANCE
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
More Than Weekly (20%)
67%
n/a
32% 1%
Weekly (29%)
62%
+0
37% 0%
Monthly (16%)
67%
+2
33% *
A Few Times a Year (24%)
50%
-2
49% 1%
Never (8%)
39%
+1
59% 1%


VOTE BY CHURCH ATTENDANCE
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Weekly (47%)
64%
n/a
35% 0%
Occasionally (39%)
57%
n/a
43% 0%
Never (7%)
39%
n/a
59% 1%


VOTE BY RELIGION AND ATTENDANCE
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Protestant/Weekly (19%)
64%
n/a
35% 1%
Prot./Less Often (15%)
65%
n/a
35% 0%
Catholic/Weekly (10%)
69%
n/a
31% *
Catholic/Less Often (9%)
44%
n/a
55% 1%
All Others (42%)
55%
n/a
44% 1%


WHEN DID YOU DECIDE WHO TO VOTE FOR?
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Today (6%)
43%
n/a
54% 3%
Last Three Days (3%)
*
n/a
* *
Last Week (2%)
*
n/a
* *
Last Month (12%)
38%
n/a
61% 1%
Before That (77%)
65%
n/a
35% 0%


WHEN DID YOU DECIDE WHO TO VOTE FOR?
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Today/Last 3 Days (9%)
38%
n/a
59% 3%
Earlier Than That (91%)
61%
n/a
39% 0%


WHEN DID YOU DECIDE WHO TO VOTE FOR?
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Within the Last Week (11%)
41%
n/a
56% 2%
Earlier Than That (89%)
61%
n/a
38% 0%


YOUR VOTE FOR PRESIDENT WAS MOSTLY...
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
For Your Candidate (71%)
68%
n/a
32% 0%
Against His Opponent (24%)
40%
n/a
59% 1%


MOST IMPORTANT ISSUE
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Taxes (6%)
57%
n/a
42% 1%
Education (4%)
*
n/a
* *
Iraq (12%)
33%
n/a
67% 0%
Terrorism (16%)
93%
n/a
7% *
Economy/Jobs (18%)
20%
n/a
79% 1%
Moral Values (26%)
93%
n/a
7% 0%
Health Care (7%)
17%
n/a
82% *


HOW BUSH IS HANDLING HIS JOB
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Strongly Approve (39%)
97%
n/a
3% 0%
Somewhat Approve (20%)
86%
n/a
14% 1%
Somewhat Disapprove (13%)
17%
n/a
83% 0%
Strongly Disapprove (26%)
2%
n/a
97% 1%


HOW BUSH IS HANDLING HIS JOB
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Approve (60%)
93%
n/a
7% 0%
Disapprove (39%)
7%
n/a
92% 0%


MOST IMPORTANT QUALITY
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Cares About People (10%)
44%
n/a
55% 1%
Religious Faith (13%)
96%
n/a
4% *
Honest/Trustworthy (9%)
79%
n/a
21% *
Strong Leader (21%)
91%
n/a
8% 1%
Intelligent (4%)
*
n/a
* *
Will Bring Change (22%)
3%
n/a
96% 1%
Clear Stand on Issue (13%)
76%
n/a
24% *


FAMILY'S FINANCIAL SITUATION
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Better (35%)
86%
+44
14% 0%
Worse (29%)
18%
-55
82% 1%
Same (36%)
63%
-8
36% 1%


DECISION TO GO TO WAR IN IRAQ
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Strongly Approve (33%)
93%
n/a
6% 1%
Somewhat Approve (26%)
80%
n/a
20% 0%
Somewhat Disapprove (17%)
27%
n/a
72% 0%
Strongly Disapprove (23%)
6%
n/a
93% 1%


DECISION TO GO TO WAR IN IRAQ
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Approve (57%)
88%
n/a
12% 0%
Disapprove (38%)
15%
n/a
84% 1%


TRUST KERRY TO HANDLE TERRORISM?
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Yes (34%)
11%
n/a
89% 0%
No (61%)
86%
n/a
13% 1%


TRUST BUSH TO HANDLE TERRORISM?
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Yes (66%)
82%
n/a
17% 0%
No (29%)
7%
n/a
91% 1%


VOTE BY SIZE OF COMMUNITY
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Big Cities (-)
*
n/a
* *
Smaller Cities (25%)
52%
n/a
47% 0%
Suburbs (32%)
62%
n/a
37% 1%
Small Towns (5%)
*
n/a
* *
Rural (38%)
61%
n/a
39% 0%


VOTE BY SIZE OF COMMUNITY
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Urban (25%)
52%
+0
47% 0%
Suburban (32%)
62%
+1
37% 1%
Rural (43%)
62%
+5
38% 0%


VOTE BY REGION
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Jefferson County (19%)
48%
n/a
51% 1%
Western Kentucky (17%)
61%
n/a
38% 0%
South-Central Ky. (22%)
69%
n/a
30% 1%
Northern Kentucky (19%)
67%
n/a
33% 0%
East/Lexington (23%)
53%
n/a
47% *


VOTE FOR U.S. SENATE
BUSH
KERRY NADER
TOTAL
2004
2000
2004
2004
Democrat (49%)
22%
n/a
77% 0%
Republican (51%)
95%
n/a
5% 0%


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NOTE
• Key: n/a = not available; * Represents a statistically insignificant number of respondents
• Exit polls are a survey of selected voters taken soon after they leave their voting place. Pollsters use this sample information, collected from a small percentage of voters, to track and project how all voters or specific segments of the voters sided on a particular race or ballot measure.
• All Times Eastern Standard
• CNN will broadcast a projected winner only after an extensive review of data from a number of sources. Details about CNN's projection process
* The poll closing countdown clock runs off the time on your computer. Your computer may not exactly match the official poll closing clock. To ensure a closer match, try synchronizing your clock to a network time server. Technical help and advice
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