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2004 Election Season 
MAIN PAGE PRESIDENT SENATE HOUSE GOVERNOR BALLOT MEASURES

U.S. PRESIDENT / INDIANA / EXIT POLL


941 Respondents Updated: 2:04 p.m.

VOTE BY GENDER
BUSH
KERRY
TOTAL
2004
2000
2004
Male (48%)
62%
-2
37%
Female (52%)
58%
+6
41%


VOTE BY RACE AND GENDER
BUSH
KERRY
TOTAL
2004
2000
2004
White Men (45%)
65%
n/a
34%
White Women (45%)
65%
n/a
34%
Non-White Men (4%)
*
n/a
*
Non-White Women (7%)
12%
n/a
88%


VOTE BY RACE
BUSH
KERRY
TOTAL
2004
2000
2004
White (89%)
65%
+4
34%
African-American (7%)
8%
-5
92%
Latino (3%)
*
n/a
*
Asian (1%)
*
n/a
*
Other (1%)
*
n/a
*


VOTE BY AGE
BUSH
KERRY
TOTAL
2004
2000
2004
18-29 (14%)
52%
-12
47%
30-44 (33%)
66%
+10
33%
45-59 (30%)
56%
+2
43%
60 and Older (23%)
61%
+3
39%


VOTE BY AGE
BUSH
KERRY
TOTAL
2004
2000
2004
18-64 (88%)
59%
+3
40%
65 and Older (12%)
63%
+2
37%


VOTE BY INCOME
BUSH
KERRY
TOTAL
2004
2000
2004
Under $15,000 (6%)
32%
n/a
66%
$15-30,000 (14%)
52%
n/a
48%
$30-50,000 (23%)
56%
n/a
44%
$50-75,000 (25%)
61%
n/a
37%
$75-100,000 (15%)
66%
n/a
31%
$100-150,000 (10%)
65%
n/a
35%
$150-200,000 (4%)
*
n/a
*
$200,000 or More (3%)
*
n/a
*


VOTE BY INCOME
BUSH
KERRY
TOTAL
2004
2000
2004
Less Than $50,000 (42%)
52%
n/a
48%
$50,000 or More (58%)
65%
n/a
33%


VOTE BY INCOME
BUSH
KERRY
TOTAL
2004
2000
2004
Less Than $100,000 (82%)
57%
n/a
42%
$100,000 or More (18%)
71%
n/a
29%


VOTE BY PARTY ID
BUSH
KERRY
TOTAL
2004
2000
2004
Democrat (32%)
15%
-2
84%
Republican (46%)
95%
+2
5%
Independent (22%)
51%
-6
46%


VOTE BY IDEOLOGY
BUSH
KERRY
TOTAL
2004
2000
2004
Liberal (14%)
21%
+0
79%
Moderate (43%)
48%
+0
50%
Conservative (42%)
85%
+1
14%


VOTE BY RELIGION
BUSH
KERRY
TOTAL
2004
2000
2004
Protestant (69%)
67%
+4
33%
Catholic (18%)
56%
+10
43%
Jewish (0%)
*
n/a
*
Other (5%)
*
n/a
*
None (7%)
40%
n/a
58%


ARE YOU A WHITE CONSERVATIVE PROTESTANT?
BUSH
KERRY
TOTAL
2004
2000
2004
Yes (28%)
90%
n/a
10%
No (72%)
48%
n/a
51%


WHITE EVANGELICAL/BORN-AGAIN?
BUSH
KERRY
TOTAL
2004
2000
2004
Yes (35%)
77%
n/a
22%
No (65%)
51%
n/a
48%


ARE YOU MARRIED?
BUSH
KERRY
TOTAL
2004
2000
2004
Yes (69%)
67%
n/a
32%
No (31%)
44%
n/a
55%


WHEN DID YOU DECIDE WHO TO VOTE FOR?
BUSH
KERRY
TOTAL
2004
2000
2004
Today (5%)
*
n/a
*
Last Three Days (4%)
*
n/a
*
Last Week (3%)
*
n/a
*
Last Month (11%)
43%
n/a
56%
Before That (77%)
65%
n/a
34%


WHEN DID YOU DECIDE WHO TO VOTE FOR?
BUSH
KERRY
TOTAL
2004
2000
2004
Today/Last 3 Days (9%)
38%
n/a
56%
Earlier Than That (91%)
63%
n/a
37%


WHEN DID YOU DECIDE WHO TO VOTE FOR?
BUSH
KERRY
TOTAL
2004
2000
2004
Within the Last Week (12%)
44%
n/a
50%
Earlier Than That (88%)
63%
n/a
37%


YOUR VOTE FOR PRESIDENT WAS MOSTLY...
BUSH
KERRY
TOTAL
2004
2000
2004
For Your Candidate (67%)
69%
n/a
31%
Against His Opponent (27%)
40%
n/a
58%


MOST IMPORTANT ISSUE
BUSH
KERRY
TOTAL
2004
2000
2004
Taxes (6%)
63%
n/a
35%
Education (3%)
*
n/a
*
Iraq (15%)
31%
n/a
68%
Terrorism (19%)
91%
n/a
9%
Economy/Jobs (17%)
34%
n/a
66%
Moral Values (24%)
85%
n/a
14%
Health Care (4%)
*
n/a
*


HOW BUSH IS HANDLING HIS JOB
BUSH
KERRY
TOTAL
2004
2000
2004
Strongly Approve (37%)
98%
n/a
2%
Somewhat Approve (24%)
86%
n/a
12%
Somewhat Disapprove (12%)
13%
n/a
87%
Strongly Disapprove (23%)
1%
n/a
98%


HOW BUSH IS HANDLING HIS JOB
BUSH
KERRY
TOTAL
2004
2000
2004
Approve (61%)
93%
n/a
6%
Disapprove (35%)
5%
n/a
94%


MOST IMPORTANT QUALITY
BUSH
KERRY
TOTAL
2004
2000
2004
Cares About People (8%)
35%
n/a
61%
Religious Faith (11%)
94%
n/a
5%
Honest/Trustworthy (11%)
79%
n/a
21%
Strong Leader (23%)
89%
n/a
11%
Intelligent (6%)
*
n/a
*
Will Bring Change (20%)
7%
n/a
93%
Clear Stand on Issue (14%)
84%
n/a
14%


STATE ECONOMY
BUSH
KERRY
TOTAL
2004
2000
2004
Excellent (1%)
*
n/a
*
Good (46%)
72%
n/a
27%
Not So Good (42%)
56%
n/a
44%
Poor (11%)
38%
n/a
58%


FAMILY'S FINANCIAL SITUATION
BUSH
KERRY
TOTAL
2004
2000
2004
Better (33%)
84%
+40
15%
Worse (29%)
30%
-32
69%
Same (38%)
65%
-4
35%


DECISION TO GO TO WAR IN IRAQ
BUSH
KERRY
TOTAL
2004
2000
2004
Strongly Approve (33%)
95%
n/a
4%
Somewhat Approve (26%)
80%
n/a
19%
Somewhat Disapprove (19%)
32%
n/a
68%
Strongly Disapprove (20%)
7%
n/a
91%


DECISION TO GO TO WAR IN IRAQ
BUSH
KERRY
TOTAL
2004
2000
2004
Approve (56%)
88%
n/a
11%
Disapprove (36%)
19%
n/a
80%


TRUST KERRY TO HANDLE TERRORISM?
BUSH
KERRY
TOTAL
2004
2000
2004
Yes (28%)
10%
n/a
88%
No (63%)
84%
n/a
15%


TRUST BUSH TO HANDLE TERRORISM?
BUSH
KERRY
TOTAL
2004
2000
2004
Yes (62%)
86%
n/a
14%
No (29%)
9%
n/a
87%


VOTE BY SIZE OF COMMUNITY
BUSH
KERRY
TOTAL
2004
2000
2004
Big Cities (13%)
48%
n/a
50%
Smaller Cities (12%)
59%
n/a
40%
Suburbs (48%)
65%
n/a
35%
Small Towns (4%)
*
n/a
*
Rural (23%)
62%
n/a
36%


VOTE BY SIZE OF COMMUNITY
BUSH
KERRY
TOTAL
2004
2000
2004
Urban (25%)
53%
n/a
46%
Suburban (48%)
65%
n/a
35%
Rural (27%)
56%
n/a
42%


VOTE BY REGION
BUSH
KERRY
TOTAL
2004
2000
2004
Marion County (13%)
48%
n/a
50%
Southern Indiana (24%)
60%
n/a
38%
Northwestern Indiana (16%)
46%
n/a
54%
Northern Indiana (29%)
69%
n/a
31%
East Central Indiana (17%)
67%
n/a
33%


VOTE FOR U.S. SENATE
BUSH
KERRY
TOTAL
2004
2000
2004
Democrat (62%)
38%
n/a
62%
Republican (37%)
97%
n/a
3%


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NOTE
• Key: n/a = not available; * Represents a statistically insignificant number of respondents
• Exit polls are a survey of selected voters taken soon after they leave their voting place. Pollsters use this sample information, collected from a small percentage of voters, to track and project how all voters or specific segments of the voters sided on a particular race or ballot measure.
• All Times Eastern Standard
• CNN will broadcast a projected winner only after an extensive review of data from a number of sources. Details about CNN's projection process
* The poll closing countdown clock runs off the time on your computer. Your computer may not exactly match the official poll closing clock. To ensure a closer match, try synchronizing your clock to a network time server. Technical help and advice
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