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Web-only Exclusives
November 30, 2000

From Our Correspondent: Hirohito and the War
A conversation with biographer Herbert Bix

From Our Correspondent: A Rough Road Ahead
Bad news for the Philippines - and some others

From Our Correspondent: Making Enemies
Indonesia needs friends. So why is it picking fights?

AsiaweekTimeAsia NowAsiaweek technology



FEBRUARY 25, 2000 VOL. 26 NO. 7

Wired Executive
Paulette Velasco, Acer marketing director

Paulette Velasco's mobile phone is off - as usual. The marketing director of the world's number three computer company only turns it on when she is expecting a call. "I don't want it to take over my life," she says.

But don't let the dead phone fool you. The young Filipino has built her career on technology. She worked for a software distributor in Manila before moving up the corporate ladder at Taiwan computer-makers Mitac and Acer. She just likes to make sure she's the one controlling the technology, not vice versa.

    ALSO IN ASIAWEEK
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VOL.2 NO.1

Cover: A Good Tech Employee Is Hard To Find

In Fashion: Cecilia Pagkalinawan Adds Style To New York's Silicon Alley

On the Road: Business Or Pleasure, It's Getting Easier To Travel And Stay Connected

Pulse: Battling Robots, Multimedia Wristwatches, Chinese Auctions and Websites That Have Something To Say

Toolbox: How To Install Linux On Your Pc

Politics.com: A Malaysian Website Makes An End Run Around Media Restrictions

Net Index: Asia's Tech Stock Bubble Has More Room To Rise

E-vesting: Online Pundit David Webb Uncovers Hong Kong Corporate Horror Stories

Assif Online: Singapore's Financial Portals Gear-Up For Online Trading

B2B: Global Traders Try To Beat The Boat

Wired Exec: Acer Whiz Goes Unplugged By Night

REGULAR ISSUE
Business Buzz: Japan -- Land of the rising Internet ad spend

Cutting Edge: If you like Apple's iBook laptop, but think its candy-colored case clashes with your macho image, then how about one in gun-metal gray?
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David Hartog for Asiaweek

And control it she does. On an average day, she might communicate with a Swedish vendor and a California lawyer - without getting anyone out of bed. Then she'll review the rough-cut of a video her Australian communications agency is creating, zapped to her computer live from Sydney. Next, maybe she'll plan an upcoming trip, checking out Internet maps, flight schedules and weather reports quicker than a travel agent can say, "I'll call you back later." Velasco is also overseeing the implementation of Acer's new online library of marketing materials. Photos, sound clips, advertisements, visual guidelines - all of them available instantly around the world.

When the workday is done, though, the wired exec pulls the plug. She dines with friends sans cell phone twitters, or reads a book made of old-fashioned paper. "I think computers are great," she says. "But I can't imagine myself glued to a tube. And for those who are, I say 'Get a life!'"

E-MAILS PER DAY: 50

FAVORITE SOFTWARE APPLICATION OR INTERNET UTILITY: Lotus Notes calendar for appointment scheduling. ICQ software for chats with friends and associates overseas.

PERSONAL DIGITAL ASSISTANT:
None - yet. "I'm waiting for the technology to mature and hopefully get integrated into a small cellphone." For now, her mobile phone and Acer Travelmate 313 laptop keep her connected on the road.

PREFERRED ANALOG ACTIVITIES: Reading, hiking, shopping

BOOKMARKS: CNN.com, ZDNet for news. MapQuest, TheWeatherChannel, and United Airlines for travel.

LAST ELECTRONIC PURCHASE: Puh-leez. "I love real shopping - touching things, trying them on, convincing a friend a dress is her. That beats online shopping hands down."

Technology Home | Asiaweek Home

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