As Soft Money Grows, So Does Controversy
By Rebecca Carr
CQ Staff Writer
As retiring New Jersey Democratic Sen. Bill Bradley put it,
money invades politics "like ants in the kitchen - without
closing all the holes, there is always a way in."
This year, an unprecedented amount of money flowed into
national political party coffers by way of a loophole known as
"soft money."
Soft money - big buck donations from individuals,
corporations and unions that are exempt from contribution limits
- was originally intended for "party building activities" such
as get-out-the-vote drives, palm cards and torch parades down
Main Street. But if the past year is any indication, it has
clearly strayed from those grass-roots origins, evolving as a
major and controversial factor in federal elections.
Republican and Democratic party committees went into high
gear this year to beat each other at the fundraising game. Both
parties enticed donors, dangling invitations to black-tie
dinners and one-on-one photo opportunities with the candidates.
Members of both parties agree that this form of unregulated
donation became a back door for donors, special-interest groups
and corporations to skirt federal laws that limit individuals to
a maximum of $1,000 per election.
Soft money donations became a swirling controversy of the
1996 election season because of the sheer amount spent, the
audacious way it was raised, and the lack of accounting on how
it was spent. And this year stood out because the parties used
soft money far more aggressively than before to influence
congressional races in their battle to control the House.
Already, figures show that party committees have raised a
combined total of $223.4 million in soft money contributions in
the 1995-96 election season and have spent $210.8 million. That
is nearly three times more than the 1992 presidential election
and more than 11 times what they raised in 1980, the first
presidential election to allow soft money. Those totals will
grow by the time final reporting is done next year.
Republican Party committees raised $121 million in soft
money, up 166 percent from the last presidential election, and
Democratic party committees raised $102 million, up 232 percent.
The soft money race was fueled in part by a June Supreme
Court decision that said the party organizations could spend an
unlimited amount of money to promote their issues, as long as
they did not coordinate their activities directly with
candidates. That inspired the parties to build their treasure
chests the quickest way possible - with large donations of soft
money.
As a result of the court decision, both party committees
used a good chunk of their soft money donations to finance slick
ad campaigns that fell perilously close, in the eyes of many, to
direct endorsement ads for Bob Dole and Bill Clinton, which is
against Federal Election Commission (FEC) rules.
There was so much money flowing into congressional races
this year that even the candidates conceded that they may have
lost control. Rep. Sam Brownback, R-Kan., estimated that during
the final 10 days of his campaign for a Senate seat, only one-
third of the ad expenditures were controlled by himself or his
opponent. One group he had never heard of aired ads in his
behalf. "Nobody knows where the money is coming from," he said.
The competition created "an arms race without an arms
control agreement," said Ellen Miller, executive director of the
Center for Responsive Politics, a nonpartisan group based in
Washington that tracks political contributions.
"This year broke all the rules. The parties took anything
from anyone," said Larry J. Sabato, a professor of government at
the University of Virginia and co-author of "Dirty Little
Secrets," a book about political corruption.
Access and Influence
Much of the controversy has centered on the suspicion that
those who give so prodigiously expect something back in addition
to good government. They expect the most sought-after commodity
in Washington - access to decison-makers.
While other donations are restricted by law and FEC rules,
soft money has virtually no limits except that the donation must
come from individuals who have permanent resident status or
corporations with a subsidiary located in the United States.
Some watchdog groups suggest that the party committees have
become nothing more than "black bag" operations, conduits for
interested parties to pour unregulated money into campaigns.
That leaves elected officials open to serious questions about
their motives should they later support a legislative effort
that is beneficial to a donor.
"This is a widespread disease," said Donald J. Simon,
executive vice president of Common Cause. "Soft money is the way
to buy access and influence."
The Republicans made soft money a campaign issue following
allegations that John Huang, once a top DNC fundraiser, had
solicited donations from the Riady family of Indonesia. Dole
picked it up as a campaign theme, charging that foreign money
was buying access to the Oval Office.
In response, President Clinton called for outlawing soft
money. "We have played by the rules. But I know and you know we
need to change the rules," Clinton said Nov. 1.
Big Ticket Donors
There may be a trend toward soft money among donors. Enron
Corp., a Houston-based natural gas company, has a political
action committee that gave $44,000 less this year than it did
two years ago. But it was not because the company was trying to
lessen its political involvement. Instead, it shifted to soft
money, almost quintupling its party contributions to $627,400.
In the background is legislation to deregulate energy.
During the first 16 days of October alone, 20 donors gave at
least $50,000 in unregulated contributions to the Democratic
National Committee (DNC), according to FEC records. That list
includes television producer Norman Lear's $80,000 as well as
the United Brotherhood of Carpenters and Joiners' $50,000.
Republicans snared 16 such donors in that time period. Their
list includes Illinois-based Caterpillar Inc. for $50,000 and
the Mashantucket Pequot Tribe Nation for $50,000.
Between July 1 and Oct. 16, the Communications Workers
Association, a Washington, D.C.-based union, gave the DNC
$425,000. Mariam Cannon Hayes, mother of unsuccessful North
Carolina gubernatorial candidate Robin Hayes, gave the
Republican National Committee $500,000. Some companies gave to
both parties. Agriculture giant Archer Daniels Midland Co. of
Decatur, Ill., divvied up $380,000 between the parties during a
year when it faced a federal investigation into price fixing.
Phillip Morris Cos. donated $1.9 million to the Republican
Party committees and $349,250 to Democratic committees in 1995-
96, at a time when tobacco companies face intense scrutiny.
"That's an extraordinary amount from a corporation with major
issues pending before the federal government," Simon said.
In the wake of the 1996 telecommunications law, the industry
gave $14.5 million in soft money, twice as much as for the 1992
election, according to the Center for Responsive Politics.
Campaign finance experts say the parties were under
tremendous pressure for money this year because of the battle
for control of the House.
"When you are under that kind of pressure, you lower your
standards," Sabato said. "Every year, the candidates and the
parties push the envelope a little further. No one bothers to
say stop. The courts have given the green light, not the red
light. Political people will bend the rules as far as they can."
Undisclosed Money
"The paradoxical thing is that soft money is a reform," said
Ross K. Baker, a professor of political science at Rutgers
University in New Jersey. It became law in 1979 after party
officials complained that they had been relegated to the
sidelines following changes in the campaign finance system
inspired by the Watergate scandal.
Party officials figured out how to use soft money to their
advantage right from the 1980 presidential race. However, the
FEC did not start requiring public disclosure of this money
until 1991 as a result of a lawsuit filed by Common Cause in
1988.
"There was a lot of concern that this money was not being
disclosed," said Herbert E. Alexander, professor of political
science at the University of Southern California and director of
the Citizen's Research Foundation, which estimated expenditures
during the years without public disclosure.
Alexander's research shows that Democrats were slower to use
soft money, spending $4 million and $6 million in 1980 and 1984,
respectively, while Republicans were spending about $15 million
and $15.6 million. In 1988, Democrats topped the GOP by $1
million, spending $23 million.
Soft money in theory is not as bad as the media portray it,
Alexander said. "The parties ought to have a role to play. The
problem is in the way it's raised," Alexander said. "When it's
raised at $100,000 to $250,000 a clip and in a dubious way, it
magnifies the role of money and it raises questions about the
appearance of corruption."
"The system is worse now than it was during Watergate," said
Bill Hogan, director of investigative projects at the Center for
Public Integrity. "I think it's sad. It took a scandal like
Watergate to get change before, and that is what it will take a
second time."
Although the Center's Miller advocates a ban on soft money,
Sabato demurs on a total ban, saying "the cure would be worse
than the disease." He advocates steps such as broadening public
disclosure, offering tax credits for donations and giving
candidates free television time.
The debate in the next Congress will be contentious.
Republicans argue that the Democrats are unfairly supported by
labor unions that send members out to canvass on extra vacation
time. Leo Troy, a professor of economics at Rutgers University,
estimates the undisclosed in-kind contributions of labor to be
$300 million to $500 million.
Democrats argue that the Republicans were inordinately
supported by big business, and that labor's activities are an
exercise in free speech.
© 1996, Congressional Quarterly Inc. All rights reserved.
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