PSY – Korean pop artist Park Jae Sang -- popularly known as "PSY" -- helped propel K-pop's popularity around the world with his global smash hit "Gangnam Style".
Gangnam Style – Thanks to PSY, in the West, K-pop is associated with the Gangnam district, profiled in his worldwide smash single "Gangnam Style".
Seoul city, South Korea – The government of Seoul, South Korea's capital, however, has announced plans to build a K-pop "music mecca" in a residential suburb on the northern outskirts of the sprawling metropolis.
Platform Changdong 61 – Changdong district has been chosen for its proximity to the city's main tourist shopping hub. Platform Changdong 61 opened in April 2016 and is the first of the planned K-pop cultural developments.
Platform Changdong 61 – The cultural center has been built out of brightly-colored shipping containers and features a concert hall, a recording studio, art galleries, cafes and retail stores.
The power of K-pop – This huge crowd of fans of Exo -- a South Korean boy band -- demonstrates the power of K-pop. The music genre is a "fluid and a multi-faceted product," says David Kang, from the Education University of Hong Kong, with the ability to transfer selling power to other sectors.
Big Bang – Fashion is just one industry K-pop influences in South Korea, and Changdong will pay tribute to the style of musicians. Here (from left) Seungri, TOP, G-Dragon, Taeyang and Daesung, of K-pop band Big Bang, demonstrate their own distinctive fashion.
2NE1 – Tightly choreographed dancing is now an important part of K-pop and has spawned a whole new industry, with foreigners flocking to South Korea for K-pop dance classes.
BAP – K-pop bands often have names consisting of acronyms -- like BAP, which stands for Best Absolute Perfect.
EXO – The United States was the third largest market for overseas K-pop concerts from January 2013 to March 2016, according to Billboard magazine. Changdong officials hope foreign tourists will be among those visiting the K-pop mecca.