- Martha Pease: Ivanka Trump has already shown she can be an enlightened leader
- But she must show a willingness to invest her star power in shaping policies toward women in the workplace, Pease says
Martha Pease is CEO of DemandWerks, a firm that advises companies on marketing strategy, and co-author of a new book, "Think Round." The opinions expressed in this commentary are hers.
(CNN)In the miasma of this year's presidential campaign, there is at least one bright spot that could make a huge difference for women -- that is, if both campaigns mean what they say.