- Jeff Yang says there's more to the story of the virulently racist ad that stirred controversy and led to an apology
- He asks: How much of the racism in China is exported from the West?
Jeff Yang is a columnist for The Wall Street Journal and a frequent contributor to radio shows including Public Radio International's "The Takeaway" and WNYC's "The Brian Lehrer Show." He is the co-author of "I Am Jackie Chan: My Life in Action" and editor of the graphic novel anthologies "Secret Identities" and "Shattered." The opinions expressed in this commentary are his.
(CNN)Last week, a Shanghai-based French photographer named Benoit Florençon posted video of a commercial he'd seen on local television. Nearly 9 million YouTube views later, the ad has become a viral phenomenon, as well as the epicenter of a turbulent global debate over anti-black racism in the world's most populous and fastest-emerging superpower.