- Arun Vishwanath: Consumers hold the power to influence app and gadget designs
- Greater emphasis needs to be placed on ensuring apps are transparent and secure, he says
Arun Vishwanath is an associate professor in the department of communication at the State University of New York at Buffalo. The views expressed are his own.
(CNN)Even Steve Jobs could not see the potential of third-party mobile apps: those little software programs that turned our mobile phones into smartphones. Jobs had famously argued against such apps, instead advocating for the use of mobile web pages that could be accessed using iPhone's Safari browser. It reportedly wasn't until users began jail-breaking and creating third-party apps anyway -- literally reinventing the iPhone -- that he came around to the idea and launched the official Apple App Store in 2008.