- Chris Bosh's stylist creates 20 looks each month
- All-Star Weekends require up to 5 daily looks
- Designers now view NBA players as product endorsers
- Fashion houses cater to longer, athletic sizes
(CNN)For Chris Bosh, the process of walking in and out of an arena, attending press conferences, and even watching games while sidelined took on new meaning when he joined forces with LeBron James and Dwyane Wade for the Miami Heat in 2010.