Most Googled destinations in 2013

Story highlights

  • Google's year-in-review Zeitgeist list reveals most searched and trending destinations by country
  • Mexico topped U.S. searches for destination wedding locations
  • Local search info has most value for travelers

One country's dusty backyard is another country's dream vacation, according to Google's 2013 year-in-review list.

Published Tuesday, the Zeitgeist charts reveal the hottest travel destinations by country.

The data is divided into two kinds of lists. The first reflects the "trending" destinations -- those that show the greatest growth in searches when compared to last year -- while the second shows rankings of topics with the largest total search volumes.

Google is the world's most popular search engine, with 71% of the global search engine market share.

The roundup yielded some surprising results -- Macau was the most searched destination in India this year, for example.

In Australia the top destination was Disneyland, despite the fact that the closest Magical Kingdom is an ocean away in Hong Kong.

London topped the destination searches in the United Arab Emirates, while those in the UK were planning trips to Rome and New York.

    More: The world's best city is ...

    Zeitgeist also analyzed the top destination wedding and honeymoon searches coming from the United States.

    American couples wanted to head to the warm waters of Mexico, Bahamas and Kauai for their weddings, while New Zealand topped their honeymoon searches. Croatia rounded out the top 10 honeymoon list.

    True value

    "This info is gold if you want to really know what the local hotspots are," says Google spokesperson Joyce Hau.

    "For instance, what island destination is the most popular amongst Thais in Thailand? Hint: it's not Koh Samui."

    It's actually Koh Larn.

    Despite having only a 3% market share in China, Google's study also looked at search queries there. Hangzhou and Suzhou were declared of greatest interest to travelers.

    China will soon become the world's largest domestic travel market and account for 40% of all outbound Asian travelers according to a new study by the Boston Consulting Group.

    Highlights for the most searched destinations around the world are below. You can see the full lists at Google Zeitgeist.

    Most searched destinations

    Australia (search volume)
    1. Disneyland
    2. Dubai
    3. China
    4. London
    5. Malaysia
    6. Koh Samui
    7. Phuket
    8. Cambodia
    9. Antarctica
    10. Mecca

    India (search volume)
    1. Macau
    2. Maldives
    3. Mauritius
    4. Bali
    5. Boston
    6. Dubai
    7. Amsterdam
    8. Singapore
    9. Bangkok
    10. Philippines

    New Zealand (search volume)
    1. Australia
    2. Fiji
    3. Vanuatu
    4. Sydney
    5. Bali
    6. Mexico
    7. Brisbane
    8. Vietnam
    9. New Caledonia
    10. London

    More: The most Instagrammed places in 2013

    United Arab Emirates (search volume)
    1. London
    2. Singapore
    3. Madrid
    4. Barcelona
    5. Thailand
    6. Doha
    7. Beirut
    8. Sydney
    9. Cannes
    10. Paris

    United Kingdom (trending)
    1. Rome
    2. New York
    3. Amsterdam
    4. Palma
    5. Magaluf
    6. Bangkok
    7. Sydney
    8. Bruges
    9. Venice
    10. Mauritius

    China (search volume)
    1. Hangzhou
    2. Suzhou
    3. Jiuzhaigou
    4. Wuzhen
    5. Beijing
    6. Yunnan
    7. Tibet
    8. Hong Kong
    9. Shanghai
    10. Taiwan

    U.S. searches for destination wedding locations (trending)

    1. Mexico
    2. Bahamas
    3. Kauai
    4. Caribbean
    5. Jamaica
    6. Italy
    7. Las Vegas
    8. Florida
    9. Costa Rica
    10. Bermuda

    U.S. searches for honeymoon locations (trending)

    1. New Zealand
    2. Cancún
    3. Maldives
    4. Bali
    5. Thailand
    6. Belize
    7. St Lucia
    8. Tahiti
    9. Caribbean
    10. Croatia

    Top domestic travel destination searches, by search volume

    Japan (top Japanese destinations by Japanese users)
    1. Disneyland
    2. Universal Studios Japan
    3. Tokyo DisneySea
    4. Sky Tree
    5. Isejingu (Ise Shrine)
    6. Tokyo Dome
    7. Fujikyuu Highland
    8. Huis Ten Bosch
    9. Izumo Taisha
    10. Ooedo Hot Springs

    Malaysia
    1. Genting Highlands
    2. Langkawi
    3. Gold Coast Morib
    4. Pulau Perhentian
    5. Penang
    6. Pulau Tioman
    7. Port Dickson
    8. Melaka
    9. Kuching
    10. Pulau Redang

    Philippines
    1. Sky Ranch Tagaytay
    2. Movenpick Resort Cebu
    3. Tubbataha Reef
    4. Pico de Loro
    5. Tugawe Cove Resort
    6. Potipot Island
    7. Amana Waterpark
    8. Misibis Bay
    9. Nuvali
    10. Laiya resorts

    Taiwan
    1. Kenting
    2. National Palace Museum
    3. Wuling Farm
    4. Yushan
    5. Gongyuan
    6. Lamay Island
    7. Chateau in the Air, Miaoli
    8. Jiufen
    9. Huashan
    10. Alishan

    Thailand
    1. Koh Lahn
    2. Asiatique
    3. Siam Park
    4. Koh Chang
    5. Accommodation in Hua Hin
    6. Samed Island
    7. Dream World Theme Park
    8. Pattaya
    9. Korea
    10. Chiang Rai

    More: 11 places to go in 2014