Skip to main content

Coming to the U.S.? Look out for March Madness

By Mark McKay, CNN
updated 11:47 AM EDT, Sat March 16, 2013
Michael Jordan of the University of North Carolina at Chapel Hill takes the game-winning shot to beat Georgetown 63-62 in the final of the NCAA tournament in New Orleans on March 29, 1982. Michael Jordan of the University of North Carolina at Chapel Hill takes the game-winning shot to beat Georgetown 63-62 in the final of the NCAA tournament in New Orleans on March 29, 1982.
HIDE CAPTION
Memorable March Madness moments
Memorable March Madness moments
Memorable March Madness moments
Memorable March Madness moments
Memorable March Madness moments
Memorable March Madness moments
Memorable March Madness moments
Memorable March Madness moments
Memorable March Madness moments
<<
<
1
2
3
4
5
6
7
8
9
>
>>
STORY HIGHLIGHTS
  • America goes mad for college basketball in playoffs during March, April
  • Office productivity falls as employees tune into the games
  • Overheard all over the U.S.: "Brackets, Cinderellas and Sweet Sixteen"

Editor's note: CNN World Sport anchor Mark McKay explains to our international audience why they may find America is preoccupied at the moment with students playing basketball.

Atlanta, Georgia (CNN) -- Are you coming to the United States soon? Welcome to America -- or between now and the second Monday of April, "Welcome to March Madness."

Turn on a TV and it will be hard to avoid it. Eavesdrop on a conversation in a restaurant, bar or office and chances are you'll be hearing phrases like "Sweet Sixteen" and "Final Four."

For nearly three weeks, the field will shrink until two teams are left to play for the right to be crowned national champion, on April 8 here in Atlanta's Georgia Dome.

CNN Explains: March Madness
March Madness workout

This is the annual rite of spring that American college basketball fans live for after they've trudged through the cold, dark days of winter. It's when hope springs eternal for 68 teams that compete in something called the NCAA men's tournament.

Read: March Madness A to Z

During this time, keep in mind that productivity in many offices drops precipitously as workers find themselves covertly, and in many cases, quite openly searching to see how their bracket picks are progressing. Managers tend to give their workers passes this time of year as they too have, in all likelihood, caught "Hoops Fever."

Bracket picks? We'll get to that in a minute.

Why all the fuss over a college basketball tournament? Many of my British colleagues through the years have told me that they're not used to having the kind of attention shown on so-called "university" sport as the U.S. places on college basketball. Once they experience March Madness they're hooked. These are amateur athletes who are playing sport at its purest level and not locked into a multimillion-dollar professional contract.

Add to that the possibility that a collection of collegiate "unknowns" in a far-flung part of the U.S. could rise up and pull off a series of shocking upsets in the tournament is part of the beauty of this unscripted springtime story.

It may sound simple enough, but the road to the national championship game can be filled with shocking surprises -- hence the "madness."

Since I grew up loving college basketball, I'm here to help you understand what's going on so that you can bluff your way through a meeting with American clients or hold your own in the hotel bar, at least for a few minutes. Here is my glossary.

Bracketology -- the science of predicting the winners and losers. Before the first games tip off, the teams are paired against each other by a selection committee. Some play close to home at the start, while others may have to trek across the country to chase their dream. Teams are placed in a bracket, like a glorified flow chart, which will follow their progress throughout the tournament. Fans take the fun to a whole new level by filling out their own personal brackets, predicting all the winners through to the final. President Barack Obama does his. Bracket competition breaks out between friends and co-workers, with entire offices often fielding entries. Does money change hands? Yes. By some estimates $2.5 billion every year. Let's call them "friendly wagers."

Cinderella -- the surprise team. You may hear this tournament being referred to as "The Big Dance." Inevitably, there's always a Cinderella, or two, that crashes the ball. These are the overachieving players who pull off a series of upsets that can result in an unexpected champion.

Sweet 16 -- the taste of survival. After the first weekend, 16 teams will have made their way through the first two rounds. Reaching the last 16, as it's referred to for instance in football's Champions League, brings with it a sweet sense of accomplishment for the players and coaches. It's only temporary. Soon they will be back on the hard courts hoping to reach the Elite Eight, then the Final Four.

Final Four -- where the magic really happens. By now even non-college basketball fans get caught up in the frenzy, even if their team isn't playing. Many of the losing fans sell their tickets for the title game and leave town, dreaming of what might have been.

I hope this helps. And if you come across strange mascots, painted faces and people wearing cutout basketballs as head gear, it's just par-for-the course during one crazy but special time of the year.

ADVERTISEMENT
Part of complete coverage on
updated 12:47 AM EDT, Fri July 25, 2014
Flight attendants are wearing black ribbons to show solidarity with fallen colleagues in "a tribute to those who never made it home."
updated 2:15 PM EDT, Thu July 24, 2014
Hamas: "Lift the siege." Israel: "End the rockets." The two sides' demands will be difficult to reconcile.
updated 4:53 PM EDT, Tue July 22, 2014
CNN's Richard Quest speaks to Malaysia Airlines' Hugh Dunleavy about how the airline industry needs to react to MH17.
updated 4:42 PM EDT, Thu July 24, 2014
From Maastricht to Melbourne, and baroque theaters to block-long warehouses, these stores make bookish travelers look stylish.
updated 10:27 AM EDT, Wed July 23, 2014
Hamas' tactics have changed -- now the group is using commando-like tactics, says CNN's Ben Wedeman.
updated 2:09 PM EDT, Thu July 24, 2014
A California homeowner's nightmare has become a cautionary tale for those who rent their homes to strangers.
updated 2:57 PM EDT, Wed July 23, 2014
A nun, an AIDS researcher, an athlete and a family traveling on summer vacation. These were some of the victims aboard MH17.
updated 8:21 PM EDT, Mon July 21, 2014
Prince George isn't your average one year old. He started walking before he was one. Oh, and, he's going to be king -- of 16 countries.
updated 7:36 AM EDT, Mon July 21, 2014
Former President Bill Clinton acknowledges he got "very close" to helping achieve peace in the Middle East.
updated 2:21 AM EDT, Fri July 18, 2014
In an ambitious plan to upgrade urban India, Prime Minister Narendra Modi says he will build 100 "smart cities" across the country.
CNN joins the fight to end modern-day slavery by shining a spotlight on its horrors and highlighting success stories.
Browse through images from CNN teams around the world that you don't always see on news reports.
ADVERTISEMENT