Skip to main content
Part of complete coverage on
 

From Sandy, a lesson for election

By Douglas Rushkoff, Special to CNN
updated 5:46 PM EST, Tue November 6, 2012
Cleaning crews work in Manhattan's financial district following damage from Superstorm Sandy on Monday, November 12. <strong><a href='http://www.cnn.com/2012/10/30/us/gallery/ny-sandy/index.html' target='_blank'>View photos of New York's recovery.</a></strong> Cleaning crews work in Manhattan's financial district following damage from Superstorm Sandy on Monday, November 12. View photos of New York's recovery.
HIDE CAPTION
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
11.sandy.damage.1030
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
Aftermath of Superstorm Sandy
<<
<
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
56
57
58
59
60
61
62
63
64
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
85
86
87
88
89
90
91
92
93
94
95
96
97
98
99
100
101
102
103
104
105
106
107
108
109
110
111
112
113
114
115
116
117
118
119
120
121
122
123
124
125
126
127
128
129
130
131
132
133
134
135
136
137
138
139
140
141
142
143
>
>>
STORY HIGHLIGHTS
  • Douglas Rushkoff: Sandy's aftermath points up something about election issues
  • "Do I depend on others, or go it alone?" is false dichotomy, he says
  • He says those needing help weren't lazy; those providing it did it from collective resources
  • Rushkoff: Personal success needs concern for collective welfare

Editor's note: Douglas Rushkoff writes a regular column for CNN.com. He is a media theorist and the author of "Program or Be Programmed: Ten Commands for a Digital Age" and "Life Inc: How Corporatism Conquered the World, and How We Can Take It Back." His forthcoming book is "Present Shock."

(CNN) -- "Rethinking grid dependence in new climate reality."

That was my sole tweet in the aftermath of Sandy, sent after four long nights with my wife and daughter in our cold, dark living room, cut off from the infrastructure -- and the people -- that normally keep us going.

Indeed, in a reality where charging a cell phone requires finding a friend who not only admits to having power but also agrees to let you come over and plug into it, the relationship of self-sufficiency to community resources takes on a whole new meaning. And it reflects not only the core themes of the election, but also the main conceptual challenges facing our society at the dawn of the digital age: Do I depend on the collective, or do I go it alone?

'Insane,' 'inspiring' New York polling places in Sandy's wake

Douglas Rushkoff
Douglas Rushkoff

In the hard-hit areas of Lower Manhattan, Queens, Jersey and the unlucky suburbs, people who had their own generators, supplies, and wood stoves fared better than those of us depending on downed wires, closed supermarkets, and electrically ignited furnaces for power, food, and heat -- at least for a while.

Some offered extension cords from their homes, or even a spot on the floor to sleep. Others nodded in acknowledgment when they heard of our misfortune, but offered no help -- as if they didn't understand that we were suffering from more than the inconvenience of no cable TV. Their quizzical looks seemed to say, why should their own success -- but for the grace of God, in many cases -- obligate them to help others?

LZ: Obama still fighting for those who are hurting

This all changed soon enough, when they lost the ability to find gasoline to power those generators, ice to keep the food cool, or dry firewood to burn. Then they were out scavenging for resources like the rest of us.

Follow the election on CNN
CNN is covering Election Day right now on CNN TV, CNN.com and via CNN's mobile apps. Check up-to-the-minute results at cnn.com/results and join our live blog at cnn.com/conversation. Need other reasons to spend Election Day with CNN? Here's our list.

In my little world of media and technology, self-sufficiency had more to do with having chosen to keep copies of all of my work files, computer programs, and entertainment right on my own devices rather than depending entirely on the miracle of cloud computing. This meant that when my family finally evacuated our frigid home (turns out fireplaces don't make much heat), we could bring my book drafts and my daughter's American Girl movies along with us.

I'm no doomsday prepper, but I have always had reservations about relegating my files to the servers of others.

When we finally arrived at the closest open hotel room to our home in New York's suburbs -- it was downtown Philadelphia -- we didn't bother with any of our technology, anyway. My daughter was excited to see and play with other kids -- families relocated by FEMA from devastated parts of New Jersey, arriving at the hotel with dogs, hotel vouchers, and printed Google maps.

Now that I was in a hotel lounge with working WiFi, I really didn't care anymore about whether my work was getting done, or whether I could dazzle my Twitter followers with any insights or witticisms about this whole mess. I didn't care about the election or about the New York Marathon, or least of all about e-mails about work.

Anthony Bourdain says help NYC restaurants: Eat out, tip big

New threat to storm victims' lives
Insurance concerns for Super Storm Sandy
See coastal homes destroyed by Sandy
Sandy before and after

Instead, I sat in a hotel lounge with working WiFi, and along with a half dozen dads my age, watched our childhood rock 'n' roll heroes -- Springsteen, Aerosmith, and Billy Joel -- perform at a telethon over images that may as well have been our own neighborhoods: fallen trees, crushed homes, families wading through the floods. Sting came on and did a strange, acoustic version of Message in a Bottle.

There with my fellow displaced Sandy victims, I realized that I, for the first time, was on the other side of the telethon. I was the one "sending out an S.O.S." Although I had fared a lot better than the poor denizens of Breezy Point or the Rockaways and I wasn't going to be seeking a FEMA reimbursement or need help rebuilding my home, I was still on the victim's end of the equation. I was the person looking to be shared with rather than looking how to share (or hoard) what I had.

With found time to rethink my approach to life and its inevitable disasters, zombie apocalypse scenarios playing out in my head, it became clear to me that the ideological divide America seems to be facing is a false one. Those of us needing help weren't lazy or weak, and those in a position to provide it were able to do so only by virtue of collective resources.

Opinion: Jersey Shore, I'll miss you

The only home generators that worked all week, for example, irrespective of the long lines at the pump, were the ones that used natural gas, itself the product of the energy grid. The men getting in fights over the few available gasoline generators being sold out of the back of trucks at the local Home Depot (as a 125-pound intellectual, I didn't stand a chance) may have proven their muscle, but ended up with at best three hours of heat before they went in search of nonexistent fuel.

See, what we used to call the commons -- the resources and technologies used by everyone -- are what make individual success even possible. A shared resource like the Internet may allow great entrepreneurs to break from the pack to achieve wild success, but they need to continue to invest in the commons, not as a form of charity or penance but as a self-interested strategy for their own sustainability.

Become a fan of CNNOpinion
Stay up to date on the latest opinion, analysis and conversations through social media. Join us at Facebook/CNNOpinion and follow us @CNNOpinion on Twitter. We welcome your ideas and comments.



Or, put another way, the family that shares its electricity and living room with less fortunate storm victims will have more friends collecting firewood when the lights go out the next day. Those of us who got hit hard will remember who was there with an open hand, and who wasn't. As the checkout lady at the A&P said to me this morning, "it takes something like this for people to show their true colors." Then she added, with a smile, "at least now you know."

New Jersey lets Sandy victims vote via e-mail

People who managed to succeed in the crisis employed mixed strategies. They did make wise personal preparations -- such as wood stoves instead of ineffectual fireplaces, natural gas generators instead of gasoline ones, a good supply of stored food and water. But they also employed ones that showed an awareness of the need for infrastructure, the importance of longer term thinking, and the strength of community.

Our political parties make it out to be an irreconcilable distinction, as if America had to choose between one path or the other: greed or compassion, liberty or communism. But there is no choice. We do not choose between our personal success and our collective welfare.

We don't get one without the other.

The storm that broke records -- and hearts

The opinions expressed in this commentary are solely those of Douglas Rushkoff.

ADVERTISEMENT
Part of complete coverage on
updated 2:01 PM EDT, Sat May 18, 2013
Donna Brazile says our democracy is endangered, not by the Russians, North Korea, Iran or even terrorists. To quote Pogo: "We have met the enemy and he is us."
updated 1:59 PM EDT, Sat May 18, 2013
Photographer Arne Svenson defends his show "Neighbors," portraits of the occupants of a building near him taken through their windows.
updated 4:52 AM EDT, Sat May 18, 2013
JR's "Inside Out" project pushes the boundary of creating more human interactions.
updated 8:57 PM EDT, Fri May 17, 2013
With guest Rep. Keith Ellison, John Avlon, Margaret Hoover and Dean Obeidallah discuss the president's scandal trifecta, hope for immigration and what Jolie's revelation means for women.
updated 3:22 PM EDT, Fri May 17, 2013
Roger Colinvaux says the IRS scandal is fundamentally about disclosure of donors, not tax-exempt status.
updated 4:57 PM EDT, Fri May 17, 2013
Theater critic Kevin Williamson was kicked out of a play when he took the phone away from an audience member and threw it. He says it was worth it.
updated 11:56 AM EDT, Fri May 17, 2013
Mike Downey says Los Angeles has well-funded but clueless sports teams.
updated 11:52 AM EDT, Fri May 17, 2013
Grace Liu says It's time for some tiger cubs to approvingly roar for our strict and demanding parents
updated 7:57 AM EDT, Fri May 17, 2013
Sens. Al Franken and Roger Wicker say we need a strong SEC to make sure credit ratings fraud doesn't bring down the economy again.
updated 7:49 AM EDT, Fri May 17, 2013
Alex Castellanos says Chris Matthews is wrong; the Washington controversies result from a government that is too big to control
updated 10:25 AM EDT, Sat May 18, 2013
U.S. actor Angelina Jolie (L) holds daughter Zahara as husband and actor Brad Pitt (C) carries son Maddox during a stroll on the seafront promenade at the historic Gateway of India outside their hotel in Mumbai on November 12, 2006.
Gil Welch says women must not panic over Angelina Jolie's mastectomies: 99% of women don't carry the BRCA1 gene.
updated 10:25 AM EDT, Thu May 16, 2013
LZ Granderson says instead of reducing the blood alcohol content threshold, how about enforcing existing laws better?
updated 11:14 AM EDT, Thu May 16, 2013
Maia Goodell says the military should use civil legal remedies on sexual assault cases.
updated 6:50 AM EDT, Thu May 16, 2013
Donna Brazile says the lack of transparency and due process at GOP-led hearings shows their true intent: to damage Clinton's presidential prospects and Obama's credibility.
updated 7:09 AM EDT, Fri May 17, 2013
Laura Wexler says Angelina Jolie's openness about her mastectomy fits into a pattern of celebrities who have shared secrets and helped others
updated 1:37 PM EDT, Thu May 16, 2013
Simon Tisdall says a gruesome video might further damage the already challenged reputation and credibility of the Syrian opposition.
updated 12:16 PM EDT, Thu May 16, 2013
Rand Paul says firing the acting head of the agency isn't enough of a remedy to the abuses that endangered individual rights
updated 4:26 PM EDT, Wed May 15, 2013
Michael Harley says to give Tesla Model S the "best" trophy is presumptuous - it is pioneering but not flawless
ADVERTISEMENT