The story

For the first time since the start of the election, merchandise for John McCain's campaign rivals sales of Barack Obama gear at CafePress, an online store specializing in user-generated T-shirts.

The store saw a huge spike in sales on the day McCain announced Alaska Gov. Sarah Palin as his vice presidential pick, and McCain sales have been on the rise ever since.

"It was basically like Black Friday in retail terms," said Amy Maniatis, vice president of marketing for CafePress. Read full article »

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