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New York rejects 'Oy Vey' sign


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NEW YORK (AP) -- "Oy vey" was too meshugga for the city Transportation Department.

The department said Monday it rejected a request from Brooklyn Borough President Marty Markowitz for a sign on the Williamsburg Bridge reading "Leaving Brooklyn: Oy Vey!"

The agency felt the sign -- featuring the Yiddish phrase for "oh, woe" -- would be more distracting than helpful to Manhattan-bound motorists.

"'Oy vey' was originally a Jewish phrase, but everyone knows what it means and it's now a common Brooklyn expression -- part of that Brooklyn attitude," said Markowitz, a Brooklyn native. "All I'm trying to do is put a smile on people's faces. I'm sorry if the DOT has no sense of humor."

The city earlier nixed a sign reading "Leaving Brooklyn: Fuhgeddaboudit!" at the Verazzano Narrows Bridge for what agency spokesman Tom Cocola said was the same reason: "a lack of directional information."

While the "Fuhgeddaboudit!" sign was criticized by some as an anti-Italian slur, Cocola said any concern that the "Oy Vey" sign might offend Brooklyn's large Jewish community was not part of the agency's decision.



Copyright 2004 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

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