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Travel tide turns for Argentina

By Nick Easen for CNN

Tourism is on the upswing, yet business people have yet to return in large numbers.
Tourism is on the upswing, yet business people have yet to return in large numbers.

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(CNN) -- As Argentina's ailing economy picks up, global business travelers are only just beginning to creep back to Buenos Aires.

Two years have elapsed since the peso tumbled and economic turmoil gripped this regional insurance and financial services center, but now the tide is starting to turn.

Local restaurants, cafes and tango halls are overflowing with overseas travelers taking advantage of the favorable exchange rate, yet the business travelers have yet to return in the same number.

Analysts say Air Canada's recent return to Buenos Aires after an 18-month cessation of flights reflects new optimism for travel to the country.

"We're going to be operating three times a week at the start of this service to Buenos Aires," Robert Atkinson of Air Canada told CNN.

"It's a sign of the growing confidence in the improvement to the Argentinean economy."

Last month, American Airlines started flights from Dallas and Fort Worth to Buenos Aires. Lufthansa has also recently installed their new business class beds on routes from Europe to Argentina.

"With the introduction of the new routes we're seeing very full flights, so there's tremendous popular demand," Atkinson said.

"We're going to see a variety of passengers. There will certainly be corporate consumers, there will also be people going there for tourism."

Once equal to the U.S. dollar, the peso is now a third of its former value -- this has fueled a tourism boom in Buenos Aires.

Local restaurants, cafes and tango halls are overflowing with overseas travelers taking advantage of the favorable exchange rate, yet the business travelers have yet to return in the same number.

"We are expecting the corporate market to recover as soon as possible but we will need time," Ruben Wertheimer of trade fair organizers Expogral told CNN.

Many multinational corporations still have their regional headquarters in Buenos Aries, and there is also no shortage of five-star hotels.

Those on business tend to be involved with cheap exports like grain, beef and leather or Latin American finance.

According to Arturos Garcia Rosa of HVS, a hospitality consulting company has the potential to double its overseas visitors from four to eight million.

Most of this growth will come from tourists but Rosa expects the business travelers also to return, but more slowly.

-- CNN's Meara Erdozain contributed to this report


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